About us: SAR Lubricants is one of the UK’s oldest independent lubricant manufacturers, blending in West Yorkshire since 1872. We supply premium lubricants, greases and specialist fluids to industrial, automotive and textile customers in the UK and internationally, through specialist division. Our customers are technically minded decision-makers who value proven performance over price.
The role: We want marketing inside the business closer to our products, our technical team and, most importantly, our customers. You’d take full ownership of the marketing function, with direct access to leadership and the freedom to shape how a 150-year-old British manufacturer presents itself to the market.
Key Responsibilities:
· Marketing strategy and planning: Supporting the annual marketing and content plan across all divisions, aligned to our growth strategy
· Integrated campaigns: plan and deliver campaigns across social, email, SEO, paid media and content, supporting new product launches, exhibitions and divisional commercial priorities
· Social media: lead day-to-day management of SAR’s LinkedIn, content planning, scheduling, engagement and performance monitoring.
· Content and technical copywriting: turn technical input from our chemists and sales engineers into articles, case studies, product material and customer stories
· Website: maintain the SAR website, content updates, product and landing pages, technical data sheets, campaign pages, SEO and ongoing performance improvement
· Paid media: build and optimise B2B campaigns on LinkedIn and Google, including Display and remarketing
· Graphic design and brand: artwork presentations, brochures, data sheets, labels, exhibition graphics, stationery and decals, keeping the brand consistent throughout
· Budget and ROI: manage the marketing and media budget, ensuring activity delivers measurable, commercially useful return
· Sales and exhibition support: act as the bridge between marketing and a field-based sales team, producing the tools reps need, and supporting exhibition activity.
· Continuous improvement: keep on top of emerging digital marketing trends, technologies and AI tooling, and bring the useful ones into the business
Essential Skills and Experience:
· Demonstrable marketing experience- agency, in-house or freelance with work you can show us
· Fluent, practical use of AI tools to work faster and to a higher standard
· Strong working knowledge of social media, email marketing, SEO and digital content
· Hands-on experience with websites and content management systems, comfortable making changes yourself
· A strong, plain-English writer who can make technical subjects readable
· Confident graphic design skills, with Figma and Canva preferred
· Working knowledge of paid social and Google Ads
· Understanding of Google Analytics (GA4) and campaign reporting tools
· Excellent organisational and project management skills able to run several workstreams in 20 hours a week
· Strong communicator, effective with both internal teams and external partners
· A commercial mindset focused on measurable results rather than activity for its own sake
· Self-starting and genuinely interactive comfortable walking onto the shop floor and asking questions
Desirable Skills:
· Experience in B2B industrial, manufacturing, engineering, chemicals or textile markets
· Marketing automation or CRM experience
· Short-form video editing and photography.
· Exhibition or trade show marketing experience
· Export or multi-market marketing experience
Who Can Apply:
· Students and recent graduates in marketing, digital media, design or communications looking for real ownership
· Experienced marketers working part-time who want genuine scope with sensible hours
· Freelance marketers looking for a steady, long-term anchor client
· Contractors and consultants who prefer a defined agreement
Why Join Us:
· Good pay for the right person, with flexibility on hourly, day rate or fixed monthly arrangement
· Complete ownership of marketing for an established, growing British manufacturer
· Broad commercial exposure across industrial, automotive and textile markets, UK and export
· Decisions made in days, not committee cycles, with direct access to leadership
· Genuine flexibility on working pattern once you’re established
· The chance to make a visible impact during a significant period of growth for the business
Pay: £18.00-£25.00 per hour
Benefits:
- Flexible schedule
- Flexitime
- Work from home
Work Location: Hybrid remote in Mirfield
