Digital Marketing Executive
Location: Belfast (Hybrid)
Type: Full-time, Permanent
About Known Marketing
Known is an award-winning growth marketing agency working with a portfolio of ambitious, premium brands across beauty, ecommerce, hospitality and leisure. We build visibility, create demand and grow lasting customer relationships through our framework: Be Seen, Be Known, Be Remembered. We're small, senior and hands-on but we're growing and we're looking for our next hire
The Role
As our client base grows, we're expanding the team with a dedicated Paid Media Specialist to own and scale our paid advertising, primarily Meta. This is a role with real ownership from day one: you'll be the person our clients trust to make their ad spend work harder, and you'll have room to grow the function as we do.
What you’ll be responsible for
- Own the day-to-day management of Meta (Facebook & Instagram) ad accounts across our portfolio of ecommerce and lead-generation brands.
- Manage significant budgets (we run over £1 million in ad spend across our clients each year) with a relentless focus on performance.
- Build and execute paid strategy: audience research, campaign structure, budget allocation and testing roadmaps.
- Direct ad creative in partnership with our content team — briefing, iterating and keeping the pipeline full of fresh, high-performing assets.
- Optimise relentlessly toward each client's goals (ROAS, CPA, lead volume).
- Own paid reporting and feed results into account reviews.
- Work closely with account leads so paid, organic and email pull in the same direction.
- Stay ahead of platform changes, tracking/measurement shifts and best practice.
About you
- Proven hands-on experience running Meta ad accounts with real budgets and demonstrable results (please bring examples).
- Strong grasp of campaign strategy, audience building, creative testing and optimisation.
- Comfortable with ecommerce and lead-generation objectives; confident reading data and GA4.
- Organised, self-directed and able to juggle multiple accounts without dropping detail.
- Clear communicator so you can explain performance to a client without jargon.
- Comfortable working independently but enjoys being part of a team
Great but not essential
- Experience with other paid channels (Google, LinkedIn) as the role grows.
- Agency background and multi-client experience.
- An eye for creative, and an understanding of how paid works alongside organic and email.
What we offer
- Salary depending on experience, plus performance bonus.
- Hybrid working (Belfast-based)
- Autonomy and trust to manage your workload
- Clear progression opportunities as the agency grows
- 28 days holiday plus your birthday off
- Pension scheme
- Paid volunteer day
- Training and development support
- A supportive, ambitious, and genuinely sound team
Job Types: Full-time, Permanent
Pay: £33,000.00-£40,000.00 per year
Benefits:
Application question(s):
- What is the largest monthly Meta ad budget you have personally managed?
Work Location: Hybrid remote in Belfast BT1 2BE
