Marketing Executive, Reflex Nutrition - 12 months Maternity Cover
Job Purpose and Role Overview
This is a hands-on Marketing Executive role with immediate ownership and responsibility, playing a key role in delivering Reflex Nutrition’s brand repositioning into market.
You will support the execution of brand plans and take ownership of key channels, ensuring the new positioning is consistently and effectively brought to life across affiliate, influencer, social content and brand activations.
The role requires someone who can step in quickly, manage multiple priorities, and deliver high-quality execution with clear commercial impact.
Key Accountabilities, Priorities and Opportunities
Brand Plan & Repositioning Execution
- Support the delivery of brand and campaign plans, ensuring all activity is executed on time, on brief and to a high standard.
- Play a key role in bringing the new brand positioning to life across all marketing channels.
Affiliate & Influencer Management (Day-to-Day Lead)
- Manage the day-to-day running of the PT affiliate programme, including onboarding, activation and performance tracking.
- Support the identification and management of influencers and brand partners aligned to the new positioning.
- Ensure all creators and partners deliver on-brand, commercially effective content.
- Monitor performance and identify opportunities to optimise, scale and improve ROI.
Social & Content Delivery
- Execute the organic social content plan across Instagram and TikTok, ensuring a consistent and high-quality output.
- Work with internal teams, agencies and creators to deliver engaging, on-brand content.
- Write clear, accurate and persuasive copy across social, campaigns and product messaging.
- Ensure all content reflects the updated brand positioning and supports commercial objectives.
New Product Development (NPD) Activation
- Support the launch of new products by coordinating the assets and execution across all relevant touchpoints including D2C, Amazon and wider channels.
Project Management & Delivery
- Manage multiple workstreams simultaneously, including content, partnerships and existing product development.
- Own timelines, briefs and coordination of deliverables.
- Work closely with internal Brand, Ecommerce and Creative teams, to ensure seamless execution.
Performance Monitoring & Optimisation
- Track performance across affiliate, influencer, content and campaign activity.
- Report on key metrics with clear insights and actionable recommendations.
- Continuously identify opportunities to improve efficiency, effectiveness and commercial impact.
Candidate Profile
- Detail-driven: You care deeply about accuracy, from copy and claims to social posts and influencer content, knowing small details drive credibility and performance.
- Results-driven: You enjoy seeing the numbers move and understand how your work contributes to engagement, traffic and sales across channels.
- Commercial & proactive: You think beyond output and consider what actually drives performance, taking initiative to improve results without waiting to be asked.
- Organised operator: You can manage multiple workstreams — from content plans and influencer activity to campaign rollouts — prioritising effectively and delivering to deadlines.
- Curious problem solver: When something isn’t working, you dig into performance, spot patterns, and suggest practical improvements.
- Strong communicator: You write clear, persuasive copy and collaborate effectively with creators, agencies and internal teams to bring ideas to life.
- Accountable: You take ownership of your work from briefing through to delivery, ensuring it is completed accurately, on-brand and to a high standard.
- Brand-aware: You understand the importance of consistent messaging and tone of voice and can apply brand guidelines across all outputs — particularly important in a repositioning phase.
- Team collaborator: You build strong relationships across Brand, Creative, Ecommerce and Sales to ensure activity lands smoothly and consistently.
- Resilient & adaptable: You thrive in a fast-paced environment and can adjust quickly as priorities evolve, particularly within a changing brand direction.
- Hands-on & agile: You’re comfortable rolling up your sleeves to get things done, managing both detail and delivery in a busy environment.
- Committed: You bring energy and focus to your work, with a genuine interest in health, fitness and performance nutrition.
Core Competencies
- Safety aware: is committed to the business health and safety objectives and will help contribute to meeting those objectives.
- Quality conscious: is committed to achieving and maintaining high standards within all areas of job responsibility.
- Execution Excellence: Delivers high-quality work consistently and on time, with strong attention to detail across copy, assets and campaign delivery, ensuring all output is accurate, on-brand and aligned to brief
- Project & Stakeholder Management: Able to manage multiple projects simultaneously with competing deadlines, coordinates effectively across internal teams and external partners.
- Commercial Awareness: Understands how marketing activity drives revenue and performance and focuses on outcomes, not just output (e.g. ROI, engagement quality, conversion)
- Data-driven: Uses data (consumer, product) to inform decisions and prioritisation
- Brand Understanding & Consistency: Able to apply brand positioning consistently across channels by maintaining tone of voice, messaging and visual standards. Acts as a brand guardian in all executions
- Communication & Copywriting: Writes clear, engaging and accurate marketing copy, the tone of which is adapted depending on channel and audience. Confident briefing agencies, creators and partners.
- Adaptability & Pace: Comfortable working in a fast-paced, changing environment and able to pick up new processes, tools and priorities quickly.
- Change: adaptable to the need for change and continuous improvement.
Benefits:
- Casual dress
- Company pension
- Cycle to work scheme
- Employee discount
- Free parking
- Life insurance
- On-site parking
- Work from home
Ability to commute/relocate:
- Brighton BN2 6NT: reliably commute or plan to relocate before starting work (required)
Education:
- A-Level or equivalent (preferred)
Experience:
- Marketing: 1 year (required)
Work authorisation:
- United Kingdom (required)
Work Location: In person
