TikTok LIVE Presenter & Content Lead
We're looking for someone who genuinely cares about ditching disposables, loves educating people on how reusables could improve lives for the better, and doesn't just tolerate talking about pee, poo and periods, they thrive on helping bust taboos and widen the conversation.
We're growing our TikTok LIVE presence to around 4 hours a day across Cheeky, and we're looking for the next face (or faces) of our community, someone to take over from our much-loved presenter, Holly.
This isn't a traditional social media job. Before anything else, we're looking for someone who genuinely cares about ditching disposables and educating people on how reusables could improve lives for the better.
We are proud to be an accredited Living Wage Employer, a Certified B Corp (with a score of 107.9!), and a Disability Confident Employer—committed to putting people, planet, fair pay, and inclusive practices at the core of everything we do.
We welcome applications from everyone, of any gender. Periods aren't just “women's problems”, we believe everyone should have an understanding of periods, and have the language to talk about them confidently and without embarrassment. Although lived experience of periods, incontinence or nappies is helpful, what’s more important to do this job brilliantly is that you thrive on learning and talking about pee, poo and periods, and you want to help us bust taboos and widen the conversation. If that's you, we want to hear from you.
We're recruiting two roles to cover the expanded schedule: one larger role leading our content planning and LIVE presenting, and one part-time role focused on presenting, to help cover the extra hours. Let us know in your application which one you're applying for.
TikTok LIVE Presenter & Content Lead
Reporting to: Head of Customer Journey
Location: We're building a dedicated LIVE studio in our Newhaven office however home-based candidates will also be considered for the right fit.
Hours: 16 -30 hours/week, flexible to include evenings and weekends. We will be LIVE between 2 hours and 4 hours daily and most run between 7–9pm with some early mornings / late afternoons also.
Salary: In line with our current Marketing Executive salary of £22,000 per annum (£14.10 per hour)
This is the most varied of two roles: as well as being a regular presenter, you'll plan and schedule our social media content across all four brands, and act as the main point of coordination between LIVE presenting, content creation and the wider marketing team.
Holiday: 28 days paid annual leave per year pro-rata (including Bank Holidays)
Staff Discount: Generous employee discounts across all Cheeky brands (Cheeky Wipes, Cheeky Pants, and The Nappy Gurus)
Key responsibilities
- Plan and schedule our social media content calendar (TikTok, Instagram, Facebook, YouTube) across Cheeky Wipes, Cheeky Pants, The Nappy Gurus
- Host TikTok LIVE sessions to the agreed daily schedule, including evening and early-morning slots, and coordinate & plan scheduling with the part-time presenters
- Be an honest, engaging voice for Cheeky, answering customer questions warmly, and diving into taboo topics (periods, incontinence, nappies, pee and poo) with confidence, humour and zero awkwardness.
- Plan LIVE titles, hooks and themes using what's working well across our product categories, and managing our content creators and affiliates.
- Build rapport with our TikTok community: engage with comments, run giveaways and LIVE mechanics, and help viewers feel like part of something rather than being sold to.
- Provide simple weekly reporting on content and LIVE performance, highlighting what's working and what to try next.
What we're looking for
- Genuinely cares about ditching disposables and educating people on how reusables could improve lives for the better. Lived experience of our products isn't required, but real belief in the cause is. Open to all genders.
- Confident and warm on camera and live, comfortable improvising and handling real-time audience questions.
- Comfortable planning and organising a content schedule across multiple brands and channels.
- Doesn't just tolerate talking about pee, poo and periods, thrives on it, and loves helping bust taboos and widen the conversation.
- Reliable and organised, able to commit to a regular schedule including evenings and some early mornings.
- Social media experience is a bonus, not a requirement; caring about the cause and thriving on the subject matter count for more than a polished reel.
How to apply
Send us a short video (a couple of minutes is plenty) to: [email protected]. Introduce yourself, tell us why you care about what Cheeky does, and tell us why you'd love to be part of the team, and let us know whether you're applying for the full-time Content Lead role or the part-time Presenter role. We want to see you, not a script. And a CV would also be great to help us understand your background.
Closing Date
Closing date 16th August 2026 with an ideal start date of September
Pay: £14.10 per hour
Benefits:
- Casual dress
- Cycle to work scheme
- Flexitime
- Free parking
- On-site parking
- Store discount
- Work from home
Language:
Work Location: Hybrid remote in Newhaven BN9 0FB
