Audience - Talent Pool
[Editorial] - Manchester
Founded in 2012, LADbible Group is redefining entertainment and news for a social generation. Our global community engages with our content–spanning editorial, video, documentary and live – we reach 1 billion people each and every month. Our mission is to give the youth generation a voice by building communities that laugh, think and act. Using all major platforms, we’ve rapidly risen to become one of the world's largest publishers.
About the Opportunity
Due to continued growth, we're looking to connect with talented audience-focused specialists at all levels — from Audience Engagement Editors to SEO, Discover and Growth experts looking for their next challenge.
Our Audience Team is the engine behind our scale. They make sure the content our Editorial and Social teams create finds the biggest possible audience - across search, Google Discover, social platforms and emerging channels.
The team spans SEO Specialists, Audience Engagement Editors and Growth Editors, working at the intersection of content and data. From optimising headlines for search and Discover, to identifying the trends and formats driving traffic, to shaping publishing strategy with insight - this is where editorial instinct meets analytics
You'll work with some of the largest audience datasets in publishing, with real influence over what gets made and how it reaches over a billion people a month.
What we typically look for:
- Experience in audience development, SEO, or growth roles within publishing, media or digital content
- Expert knowledge on Google Discover, search trends and how content performs across platforms
- Confidence with analytics tools (GA4, Search Console, social insights) and turning data into editorial recommendations
- A strong feel for headlines, framing and what makes a youth audience click
- Confident with algorithm changes and emerging platforms - and how to stay ahead of them
- Ability to collaborate closely with Editorial and Social teams in a fast-moving environment
The bar we set:
We're proud of the talent we've built at LADbible Group - and we're intentional about keeping that bar high. We hire people who are exceptional at their craft, hungry to grow, and raise the standard of everyone around them. Whatever the role, we look for the same core qualities:
- Ownership - you take responsibility for outcomes, not just tasks
- Pace - you move quickly, make decisions and learn from what happens next
- Audience obsession - you instinctively think about what our community wants
- Collaboration - you make teams better, share openly and leave ego at the door
- Curiosity - you're always learning: new platforms, formats, trends and tools, specifically AI.
At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 4 days per week.
LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.
