Great ideas come from different minds. That’s why we bring together engineers, scientists, analysts, and creatives from every background — and give them the trust, tools, and freedom to make a difference. What connects us is the mission: solving meaningful problems and building capability that protects what matters most.
And as the challenges evolve, so do we — working on the technologies that will shape tomorrow, not just today.
Campaign Lead - Cyber and Secure Communications
Roke
Built on a 70-year heritage, Roke offers specialist knowledge in sensors, communications, cyber, and AI and ML. We change the way organisations think and act – through dynamic insights from the analysis of multiple layers of data. We take care of the innovative, technical stuff that keeps everyone safe – that’s our mission, passion, and motivation.
Role
Roke’s Cyber and Secure Communications capabilities strengthen cyber resilience and protect digital systems with secure, high-assurance communications across enterprise and operational domains. These capabilities defend against evolving threats, ensure mission continuity, and safeguard the information environments critical to modern defence, government, and infrastructure — enabling trusted decisions and secure operations at every level. These capabilities include products ranging from secure end user devices through to Cyber Test Ranges and services covering R&D, consultancy and rapid prototyping.
The Cyber and Secure Communications Campaign Lead drives growth for Roke by leading an integrated, cross-functional campaign that aligns customer needs, organisational capability, and market engagement.
The role combines domain authority with campaign leadership; setting strategic direction, orchestrating cross-functional teams, and delivering measurable growth outcomes. Operating through influence rather than hierarchy, the Campaign Lead is accountable for how the organisation defines, positions, and delivers Roke’s Cyber and Secure Communications products, services and solutions.
Key Responsibilities
Strategic Leadership
- Own the end-to-end domain campaign: strategy, priorities, trade-offs, and outcomes
- Develop and maintain a multi-year campaign strategy aligned to corporate growth objectives
- Identify and prioritise target customers, segments, and opportunities
- Act as the escalation point for domain-related decisions and conflicts
- Provide strategic guidance to senior stakeholders on direction and investment priorities
Domain Expertise
- Serve as the recognised organisational authority for the domain
- Maintain deep, evidence-based understanding of customer missions, operational challenges, capability gaps, and emerging needs
- Synthesise insight from account teams, product, product marketing, engineering, CTO, and external sources into a coherent strategic view
- Represent the domain credibly to internal and external audiences
Cross-Functional Coordination
- Lead a virtual team spanning account teams, marketing, product management, CTO, services, and technical specialists
- Define roles, align priorities, and ensure coordinated execution across functions
- Drive collaboration across organisational boundaries, resolving conflicts and removing barriers
- Integrate contributions into a clear, executable campaign plan
Capability and Solution Development
- Understand Roke's Cyber and Secure Communications products, services, and technical capabilities.
- Frame integrated solutions by drawing together expertise from product, engineering, and delivery teams
- Support account teams in aligning capabilities to customer missions
- Translate domain insight into implications for product roadmaps and technology investment
- Identify capability gaps and help shape investment priorities
Market Engagement and Growth
- Ensure domain narrative and positioning are clear, consistent, and grounded in customer reality
- Work with Marketing on customer needs, value creation, GTM strategy and activation plan to ensure coherent and aligned execution.
- Shape customer demand and influence future requirements
- Enable account teams to identify and progress opportunities aligned to campaign priorities
- Support strategic pursuits where domain leadership adds value
Key Outcomes
- Cross-functional teams aligned around a shared campaign strategy
- Recognition as the internal authority and leader for the domain
- Domain insight directly informing product, capability, and investment decisions
- Increased pipeline and strategic opportunities shaped through the campaign
- Coherent, credible organisational positioning within the domain
- Contribution to business growth objectives and long-term market position
Requirements
Domain Expertise
- Deep knowledge of the Cyber and Secure Communications domain, including customer missions, operational challenges, and emerging needs
Leadership and Influence
- Proven ability to lead cross-functional teams and deliver outcomes through influence
- Experience shaping strategy in complex, multi-stakeholder environments
- Comfortable operating in ambiguity and making decisions with incomplete information
Commercial and Strategic Acumen
- Strong understanding of growth drivers in long sales-cycle environments
- Experience in customer engagement, opportunity shaping, and market development
- Ability to translate insight into strategic direction and investment priorities
Communication and Collaboration
- Excellent stakeholder management, negotiation, and influencing skills
- Strong presentation and facilitation abilities
- Capacity to integrate diverse inputs into clear, actionable plans
Where you’ll work
Romsey (HQ) - You’ll find our Romsey site located within beautiful Hampshire countryside, close to the picturesque New Forest District and not far from a superb stretch of the south coast. This is no corporate concrete jungle; this is a manor house site, with ample parking an on-site gym and a driveway full of daffodils in the spring.
Woking - You’ll find our Woking site in a modern building on the outskirts of London. Rated excellent for sustainability by BREEAM & Fitwel certified – you’ll feel better for visiting. This site provides key links to our customers in London, is a 5-minute walk from the train station, has secure parking nearby and dedicated cycle storage.
Gloucester - Alongside hybrid and flexible working options, you’ll find our Gloucester site in a business park two minutes from junction 11A of the M5; The site allows easy access to our local customer base. Set on the outskirts of the Cotswolds, you are never far from a picturesque view or lunch time walk.
Clearance
Due to the nature of this position, we require you to be eligible to achieve DV clearance
The Next Step
Click apply, submitting an up-to-date CV. We look forward to hearing from you.
Take a look around the company https://www.roke.co.uk/
