Blue Light Card. Individually great, together unstoppable
The Role and the Team
Home, Garden, Electronics and Micro Categories represent a significant commercial opportunity for BLC. There's real, substantive work to do across these areas: deepening strategic partnerships, scaling micro categories, and shaping how BLC shows up for members.
Reporting into the Commercial Director, the Head of Partnerships owns the commercial strategy and portfolio performance for Home, Garden, Electronics and Micro Categories. You'll build and develop strategic partner relationships, originate new commercial concepts, and lead a team of Category Leads and Partner Managers to deliver sustainable growth. You'll work closely with Marketing, CRM and Product, with cross-functional collaboration central to how this role creates value.
This is a new role, created as the partnerships function grows, giving the right person real scope to shape category strategy, build commercial models and establish themselves as a senior commercial voice in a business that's maturing fast.
What You'll Do
- Own and evolve the commercial strategy for the Home, Garden, Electronics and Micro Categories portfolio, translating priorities into measurable outcomes for the team.
- Build and grow strategic partnerships that deliver sustainable commercial performance across discounts, commission and retail media.
- Originate new commercial concepts across category models, partner structures and revenue mechanisms, taking personal accountability from idea through to delivery.
- Identify and develop micro categories as a strategic growth lever, determining which opportunities warrant sustained investment and which should remain opportunistic.
- Lead, coach and develop a team of Category Leads and Partner Managers, building accountability at every level and creating the conditions for people to grow into genuinely strategic roles.
- Act as the senior commercial lead on the highest-value accounts and new business opportunities, modelling the depth of partner management and commercial rigour you expect from the team.
- Build trusted relationships across Marketing, CRM, Product and Brand & Communications to deliver cross-functional commercial outcomes.
- Use data, member insight and market trends to shape investment decisions, evaluate portfolio performance and identify opportunities to strengthen the member proposition.
What You'll Bring
- An experienced commercial leader with a background growing partnerships and new business within consumer retail, homeware, electronics, e-commerce or marketplace environments.
- A strong new business track record is essential - you're comfortable identifying opportunities, building the commercial case and taking deals from prospect to close. You'll also bring experience driving commercial performance from existing partner relationships.
- Established people leadership experience, with a history of developing others, creating accountability within teams and building a culture where people are supported to do their best work.
- Experience owning commercial KPIs, with the ability to use data and insight to evaluate performance and shape strategy.
- A collaborative, hands-on approach to senior leadership: you're comfortable setting direction and working cross-functionally, and equally willing to stay close to delivery where your involvement creates the most value.
- Comfortable navigating ambiguity and shifting priorities, adjusting your approach without losing strategic focus.
- Experience in affiliate marketing or formal partnership structures would be a bonus, though this is not essential.
Our Culture
Our mission is simple: make heroes happy. Our members are real-life heroes who keep us all safe, cared for, and thriving. It's what gets us up in the morning, what makes us want to think bigger, and create something that truly matters. By focusing on their happiness, we create amazing experiences, deliver unrivalled discounts, innovative products, and world-class service.
We don't just follow the usual path - we look for smarter, bolder ways to deliver real impact. We take ownership, move fast, and work shoulder to shoulder to build something special.
We promote hybrid working, and value in-person collaboration so encourage time in our offices – either the HQ in Leicestershire, or London, Holborn office. The frequency and office location will vary depending on the role and team. We aim to be flexible, but we aren't able to offer fully remote working.
Blue Light Card is an equal opportunities employer. We're committed to building a diverse and inclusive team where different perspectives and experiences help us grow, innovate, and better reflect the communities we serve. We make recruiting decisions based on your experience and skills. In the event of a high number of applications, we'll prioritise candidates who meet both the essential and desirable criteria for the role.
What We Offer
- 25 days annual leave plus public holidays and an additional day off for your birthday
- A Moments that Matter day – one extra day of leave each year to use for something that matters to you
- Buy and sell holiday scheme of up to 5 days
- A volunteering/fundraising day – one paid day each year to give something back to the community
- Annual company bonus scheme – linked to both company and individual performance
- Your own Blue Light Card and exclusive access to thousands of discounts
- Personal growth fund of £450 per year to invest in your development
- Private Medical Insurance that includes cover for pre-existing conditions
- Auto-enrolment pension scheme via salary sacrifice, with 100% of employer NI savings reinvested into your pension
- Enhanced Maternity, Partner, Adoption and Shared Parental Leave
- Healthcare cash-back plan
- Colleague Assistance Programme – 24/7 confidential support whenever you need it
- Hybrid working and flexible hours
- EV charging and free parking onsite at HQ
- Relaxed dress code and modern office space (games area, chill-out areas, book club, free drinks and well stocked snack drawers!)
- On-site gym including free HIIT and stretch classes at HQ
#LI-Hybrid
