About Us
The Planning Bee is a modern estate planning company specialising in Wills, Trusts and later life planning.
We help people put the right plans in place for the future with clear, affordable and easy to understand advice.
The Role
We are looking for a hands-on digital marketing person to help us generate more enquiries and appointments online.
The main focus will be Google Ads, so we need someone who understands paid search properly and knows how to generate good quality leads at a sensible cost.
We are currently looking to manage and scale advertising budgets of around £5,000 to £15,000 per week, so we need someone confident working with meaningful spend and clear performance targets.
Experience with Meta ads, including Facebook and Instagram, would also be useful.
It would also be a big advantage if you can build and edit basic landing pages using WordPress and Elementor.
What You’ll Be Doing
You will be responsible for:
- Setting up, managing and improving Google Ads campaigns
- Managing Facebook and Instagram ads where needed
- Managing weekly ad budgets of around £5,000 to £15,000
- Tracking enquiries, appointments and campaign performance
- Improving keywords, ad copy, targeting and budgets
- Testing different ads, landing pages and messages
- Building or editing simple landing pages in WordPress using Elementor
- Reporting clearly on what is working and what needs improving
- Helping us increase lead volume while keeping costs under control
What We’re Looking For
We are looking for someone with:
- Strong experience with Google Ads
- Experience with Meta Ads Manager
- A good understanding of lead generation
- Experience managing paid ad budgets of around £5,000 to £15,000 per week
- Knowledge of conversion tracking, Google Analytics and landing page performance
- The ability to work independently and explain things clearly
- A practical, results-focused approach
- Experience with WordPress and Elementor, ideally
Experience in legal services, financial services, estate planning or a similar sector would be helpful, but it is not essential.
Why Work With Us?
- Flexible, remote working
- A growing business with plenty of opportunity
- Autonomy to manage and improve campaigns
- A practical and supportive team
- Meaningful work helping families plan properly for the future
To Apply
Please send your CV, a short note about your experience, and examples of campaigns you have managed.
Where possible, please include details of budgets, results and the type of leads generated.
Pay: £40,000.00 per year
Work Location: Hybrid remote in Benfleet SS7 2BN
