Be a part of a revolutionary change
Times are changing at PMI. We've chosen to do something big. The world expects us to act responsibly. And we are doing just that by transforming our business and building our future on one clear purpose: to deliver a smoke-free future.
This transformation will revolutionize every area of our business. The products we sell. Where we sell them. How we connect with consumers across the world. The way we use data to make every decision count.
E-commerce is at the center of that transformation. As the fastest-growing direct-to-consumer channel and a critical driver of consumer acquisition and revenue, it demands the highest standards of intelligence, rigor, and commercial thinking.
The E-Commerce Performance team is PMI's global hub for e-commerce business intelligence, channel management, planning and market performance. We provide the data, insights and reporting that drive commercial management decisions across both direct and indirect e-commerce channels, and we work closely with markets and regional teams to translate global strategy into measurable outcomes.
This role owns the team's data and reporting function, covering the full chain from data collection and infrastructure through to performance reporting, insight generation, and executive communication. It ensures that the global e-commerce team and its markets always have the intelligence they need to make informed commercial decisions.
Reporting to the Head of Global E-Commerce Performance and Channel Management, you will be accountable for performance reporting, business intelligence, and KPI governance, translating all of it into narratives that connect data to decisions for senior leadership and regional teams. You will coordinate agency resources across technical, reporting, and performance insights, and act as the guardian of data quality and methodology across the global e-commerce team.
You will be responsible for:
Performance Reporting & Planning
Own the global e-commerce reporting calendar across all cadences, from weekly operational tracking through to monthly VP-level performance reports, quarterly business reviews, and annual strategic sessions
Produce and manage the monthly global e-commerce performance report, a key commercial document reviewed by VP and senior leadership across global and regional teams, combining data rigor with a clear business narrative
Manage the standard performance reporting suite covering sales, revenue, traffic, consumer behaviour, and funnel metrics across direct and indirect channels
