Ticket Sales Advisor Birmingham City Football Club
Permanent | Full-Time (37.5 hours per week)
Location: St Andrew’s Stadium
Birmingham City Football Club is on the rise.
With an incredible history dating back to 1875, Birmingham City Football Club is part of an exciting period of accelerated growth and modernisation and is playing it’s part in once-in-a-generation opportunity to support the transformation of England’s second city as part of the Sports Quarter project.
With significant investment across our football, commercial, and community operations, we are rebuilding the Club for long-term success — on and off the pitch. The journey we’re on involves strengthening our structures, elevating our performance environments, growing our teams, and investing heavily in the people, processes and culture that will define the next chapter of Birmingham City FC.
About the Department
The Ticketing team plays a vital role in connecting supporters with Birmingham City Football Club. Whether it's helping fans secure their season ticket, purchasing tickets for home and away fixtures, or supporting the Club's move towards digital ticketing, the team is committed to delivering a seamless and memorable experience for every supporter.
Working closely with departments across the Club, the Ticketing team is at the forefront of fan engagement, ensuring every interaction reflects our values and enhances the supporter journey.
About the Role
As a Ticket Sales Advisor, you'll be responsible for delivering an exceptional service across all ticketing channels, including telephone, email, online and face-to-face sales.
You'll process ticket sales accurately, provide expert support to supporters, promote digital ticketing, and identify opportunities to upsell Club products and services. You'll also play an important role on matchdays, helping ensure our supporters enjoy the very best experience when attending Birmingham City FC fixtures.
Key Responsibilities
- Process home, away and season ticket sales accurately via telephone, online and in person.
- Deliver outstanding customer service across calls, emails and face-to-face enquiries.
- Promote and support the Club's digital ticketing initiatives and access control systems.
- Identify opportunities to upsell tickets and Club products while meeting departmental targets.
- Ensure all customer enquiries are handled professionally and within agreed service levels.
- Update and maintain accurate supporter records within the Club's CRM system.
- Assist with cash handling and reconciliation when operating ticket office tills.
- Attend team meetings, training sessions and coaching to continually develop knowledge and performance.
- Represent Birmingham City Football Club professionally at all times.
- Support all men's, women's and academy home fixtures, with occasional travel to away fixtures where required.
- Comply with all Club policies, including Health & Safety, Equality, Data Protection and safeguarding requirements.
About You
You'll be someone who genuinely enjoys helping people and creating positive experiences for supporters. You're confident communicating with a wide range of customers, remain calm under pressure, and take pride in delivering accurate work.
You'll also have:
- Previous experience in a customer service or ticket sales environment.
- Excellent communication skills, both written and verbal.
- Experience handling customer enquiries by telephone, email and in person.
- Strong organisational skills with excellent attention to detail.
- Confidence using Microsoft Office and computer-based systems.
- The ability to work independently and collaboratively within a team.
- A positive, proactive attitude with a willingness to learn.
- Strong numeracy skills and experience handling transactions.
- A passion for delivering exceptional customer service.
The Benefits of Being Blues
At Birmingham City Football Club, we put people at the heart of everything we do. When you join the Club, you become part of the Blues family — and that comes with a range of benefits designed to support you both inside and outside of work.
· Matchday Tickets
· Blues Store Discount
· Life Assurance
· Volunteering Day
· Pension Scheme
· Eye Care Voucher
· Cycle to Work Scheme
· Help@Hand - 24/7 access to GP appointments, wellbeing services and mental health support.
Safeguarding
Birmingham City Football Club is committed to safeguarding and promoting the welfare of children, young people and adults at risk. The safety and wellbeing of all individuals within our care is paramount, and all staff are expected to share and uphold this commitment.
All successful applicants will be subject to appropriate pre-employment checks, including an enhanced DBS check, and will be required to complete safeguarding training as part of the recruitment and induction process.
Birmingham City FC is proud to be an Equal Opportunities and Disability Confident employer.
We welcome applications from all sections of the community and are committed to ensuring a fair and inclusive recruitment process. Candidates are assessed solely on merit, regardless of age, disability, gender identity or expression, marital or civil partnership status, pregnancy or maternity, race or ethnicity, religion or belief, sex, sexual orientation, socioeconomic background, or caring responsibilities.
We value diversity and actively encourage applications from individuals of all backgrounds. If you require any adjustments to support you during the recruitment or interview process, please let us know when applying.
Job Type: Full-time
Pay: Up to £24,784.50 per year
Benefits:
- Company pension
- Free parking
- On-site parking
Work Location: In person
