Please be advised this is a level 3 apprenticeship opportunity. If you have a marketing related qualification at a level 3 or higher, or if you have extensive experience in a marketing related role, we can not accept your application.
Role: Digital Marketing Apprentice
Location: Leicester LE5
Salary: £8.00 per hour
Hours: Mon – Fri, 9am-5pm
Popular Leicester-based multi-brand fragrance, beauty and luxury accessories Retailer and Distributor for some of the best-known viral fragrance brands.
Customer acquisition and retention is content-led: on-camera video and imagery drive traffic through to landing pages and purchase (B2C) or enquiry (B2B).
Working alongside existing teams Social Media Manager, Content Creator and Video Editor to supports content schedule, distribution and editing.
Key Responsibilities:
- Research online social media trends, Plan, create and upload content adapted for the brand
- Create long-form and short-form video content.
- Travel for shoots and events (UK and International)
- Collaborate with global brands and marketing team to align content with brand goals.
- Engage with audiences and build a loyal community.
- Capture raw video and photography from scripts, shot lists and storyboards, BTS (behind-the-scenes content), following the founder and teams taking lead in getting content candidate needs, filming products, demonstrations
- Appear on camera; deliver scripted and semi-scripted content; develop presentation and product storytelling.
- Support, co-host and (once competent) host TikTok/social LIVE sessions, including live commerce/auction formats.
- Video editing alongside Senior Editors,
- Email Campaign - Create ROI driving email campaigns
- Canva/AI-assisted graphics, and asset creation for social, web banners, blog and email.
- Write and optimise SEO content for landing pages, product pages and blog posts, ensuring SEO content layer, headlines, copy, on-page structure.
- Do Off-site SEO and outreach
- Initiate and manage Influencer/Creator outreach and collaborations
- Join team huddles and strategy meetings with your insights to drive the direction of the upcoming marketing
Additional Responsibilities
- Build out Sales funnels which includes driving audience from paid ads and organic social media to Product pages and/or Landing pages deploying simultaneous email capture, product upsell/cross sell strategies
- Support measurement of content performance (watch time, completion, CTR, engagement) and feed insights into the next iteration.
- Optional, non-core: exposure to paid advertising if aptitude develops. This should not shape the EPA evidence plan.
- Support Team on day to day sales and marketing related admin
- Communication skills
- IT skills
- Attention to detail
- Organisation skills
- Presentation skills
- Administrative skills
- Analytical skills
- Team working
- Creative
Candidate profile
- Use Ai automation and agents to maximise workflow, ideation, and creatives
- Use professional studio gear (Camera, Lighting, audio equipment)
- Able to work from our Leicester, UK head office.
- Ideally with Driving License
- Active Passport
- Aged 18 or over - required for on camera works such as TikTok LIVE hosting eligibility, and our preference given the on-camera and live nature of the role.
- Comfortable on camera; interest in content, social media and commerce.
- Create long-form and short-form video content.
- Travel for shoots and events.
- Enthusiastic to create long-form and short-form video content.
- Passion for Fragrance, Beauty and Fashion will be an advantage
We want to develop and maintain our apprentices with the business. At the end of the apprenticeship there will be the opportunity for your role to become permanent within the business and to play a key role to its continued success.
REF: Opu.
Job Types: Full-time, Apprenticeship
Pay: £8.00 per hour
Application question(s):
- Do you drive and have access to your own car?
- Why are you interested in a digital marketing career?
- What experience in marketing do you have already? (This can include any marketing related hobbies)
Work Location: In person