Key Responsibilities
Strategy & Planning
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Develop and implement the tele sales strategy aligned with the wider Aftermarket business objectives.
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Establish annual sales targets, activity measures, and growth plans.
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Work closely with Parts, Service, Marketing, and Sales teams to identify opportunities and coordinate campaigns.
Sales & Customer Development
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Drive proactive outbound customer contact programmes to increase parts and service sales.
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Develop customer segmentation and calling strategies based on customer potential and business objectives.
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Monitor tele sales performance through call activity, conversion rates, sales growth, and gross profit.
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Ensure customer opportunities are identified, qualified, and managed effectively.
Team Leadership & Performance Management
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Recruit, coach, develop, and motivate the tele sales team.
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Set clear performance expectations and monitor KPIs.
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Conduct regular one-to-one reviews and performance discussions.
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Promote a culture of accountability, customer focus, and continuous improvement.
Customer Relationship Management
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Build strong customer relationships through regular engagement.
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Ensure that CRM and customer records are maintained accurately.
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Work alongside Territory Sales Managers and Aftersales teams to maximize customer retention and loyalty.
Reporting & Financial Management
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Monitor sales performance, pipeline activity, and profitability.
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Produce regular reports on performance against targets and business objectives.
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Support budgeting and forecasting processes.
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Manage departmental costs in line with agreed budgets.
Requirements & Qualifications
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Minimum 3-5 years' experience in sales, customer service, or tele sales management.
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Strong commercial awareness and customer focus.
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Excellent communication, coaching, and leadership skills.
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Experience using CRM systems, Microsoft Office, and dealer management systems.
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Ability to analyze performance data and implement improvement plans.
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Knowledge of agricultural, turf, construction, or machinery industries is desirable.
Personal Attributes
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Results-driven and highly organised.
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Strong leadership and team development capability.
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Excellent relationship-building skills.
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Resilient and self-motivated.
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Committed to delivering exceptional customer service.
Benefits
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Opportunity to work with industry-leading technology and brands.
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Company vehicle for mobile Technicans for business use (depending on skills and experience).
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Company pension scheme.
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Company sick scheme.
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24 days holiday plus bank holidays.
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Day off for your birthday.
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Vehicle change policy - if applicable.
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Life insurance x 3 salary.
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Tailored career path.
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Manufacturer training.
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Employee uniform.
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Staff discount on showroom items.
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Free on-site parking.
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Health and well-being support line.
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Employer funded Cash plan to support with covering employees’ regular healthcare expenses.
