Brand Ambassador / Sales Assistant (Full-Time) | Premium Retail, Gifting & Coffee
Location: Westfield London, White City (Shepherd’s Bush), London W12 7GF
Salary: £13.50–£14.00 per hour + Performance Bonus + Employee Discount
Hours: Full-Time | Approximately 37 hours per week
We’re partnering with an exciting premium retail brand bringing a distinctive inspired gifting, tea and coffee concept to the UK.
Following the launch of its first UK store at Westfield London, the business is looking for an experienced Brand Ambassador / Sales Assistant who can become one of the faces of the brand and help create an exceptional customer experience as the business grows.
This role goes beyond traditional retail sales.
We’re looking for someone who genuinely enjoys connecting with people, confidently introducing products, sharing the stories behind them and turning first-time visitors into loyal customers.
You’ll combine premium retail, consultative selling and hospitality, helping customers discover products while creating the warm, memorable experience the brand wants to become known for in the UK.
What You’ll Do
- Act as a Brand Ambassador, confidently representing the brand, its products, story and values.
- Proactively welcome and engage customers rather than waiting to be approached.
- Understand individual customer needs and provide personalised product recommendations.
- Use consultative selling, storytelling, upselling and cross-selling to enhance the customer experience and naturally increase basket value.
- Introduce customers to complementary products they may not initially have considered.
- Build genuine relationships that encourage repeat visits and long-term customer loyalty.
- Deliver a warm, premium and memorable customer experience throughout the entire customer journey.
- Support both the retail and café operation, including serving tea, coffee and other beverages to company standards.
- Maintain exceptional store presentation, visual merchandising and cleanliness.
- Process customer transactions accurately using the POS system.
- Support stock replenishment and ensure the shop floor remains organised and customer-ready.
- Remain proactive during quieter trading periods by improving displays, replenishing products, maintaining presentation standards and supporting colleagues.
- Work collaboratively with the wider team to achieve sales targets and KPIs.
What We’re Looking For
We’re particularly interested in candidates with previous customer-facing experience within:
Premium Retail | Luxury Retail | Beauty | Fragrance | Fashion | Lifestyle | Gifting | Specialty Coffee | Premium Food & Beverage | Hospitality
You’ll ideally be someone who:
- Has previous experience within a premium customer-facing environment.
- Genuinely enjoys approaching and engaging customers.
- Understands the difference between transactional selling and consultative selling.
- Can confidently explain products and tell their story.
- Has experience with upselling, cross-selling or increasing basket value.
- Enjoys building genuine relationships with customers and creating repeat business.
- Is commercially aware and comfortable working towards sales targets.
- Takes ownership and remains proactive without needing constant direction.
- Maintains high standards of personal presentation and professionalism.
- Pays close attention to store presentation and detail.
- Is comfortable supporting both retail and café operations.
- Works well as part of a team.
- Is flexible to work weekdays, evenings and weekends on a rotational basis.
Experience within premium or luxury retail would be highly advantageous, but we are equally interested in strong candidates from premium hospitality or specialty coffee backgrounds who can demonstrate exceptional customer engagement and sales ability.
Why Join?
This is an opportunity to join the brand at an exciting stage of its UK journey.
As one of the early members of the UK retail team, you’ll have the opportunity to:
- Help shape the customer experience of the brand’s first UK store.
- Join a business with ambitious UK growth plans.
- Develop alongside the company as new opportunities emerge.
- Receive comprehensive product and brand training.
- Build experience across premium retail, gifting and hospitality.
- Benefit from genuine career progression opportunities as the business expands.
- Work within one of London’s leading shopping destinations.
What We Offer
- £13.50–£14.00 per hour, depending on experience.
- Performance-related bonus.
- Employee discount.
- Ongoing training and development.
- Career progression opportunities.
- Supportive and collaborative working environment.
Working Hours
Full-Time – approximately 37 hours per week
The role requires flexibility across weekday, evening and weekend shifts on a rotational basis.
We’d Love to Hear From You
If you’re someone who can confidently approach customers, understand what they’re looking for, tell the story behind premium products and create the kind of experience that makes customers want to return, we’d love to hear from you.
Apply today to join an ambitious premium brand at the beginning of its UK growth journey.
Work Location: In person – Westfield London, White City (Shepherd’s Bush), London W12 7GF
İş Türü: Tam zamanlı
Maaş: saatlik £14,00
Work Location: İş yeri
