Role Purpose:
To support our growing team, this role will deliver effective marketing campaigns that promote Auriga Services alongside supporting B2C marketing campaigns on behalf of our clients. Working across a range of brands, the role will support the development of engaging multi-channel marketing content, helping to build audience engagement, support client objectives and the wider organisational strategy.
Reports to: Marketing Manager
Direct reports: None
Key relationships: Client Partnerships team, Service Delivery Teams, External Clients
Responsibilities:
- Deliver multi-channel marketing campaigns (including email, web, print and social media) to support business growth, promoting our range of services to targeted audiences (B2B).
- Support the planning and delivery of B2C marketing campaigns on behalf of our clients, across a range of channels.
- Write engaging, on brand communications for a range of marketing materials, tailored to different audiences.
- Build and maintain strong working relationships with internal teams and external stakeholders to ensure marketing activity is effective.
- Write and update website content, ensuring pages remain current and on brand.
- Support monitoring and reporting on the performance of marketing activity, using data to inform future campaigns.
- Support the wider team in delivering the client partnership objectives, contributing ideas and input as needed.
- Support the creation and distribution of internal communications to keep staff informed and engaged
Qualifications/Skills/Experience:
Essential:
- Previous experience in both B2B and B2C marketing and communications role
- Creative mindset with the ability to generate innovative ideas
- Experience using Adobe CC Experience planning and delivering marketing campaigns to promote services to a target audience using a mix of channels (including email, web, print and social media)
- Strong copywriting and proofreading skills, with the ability to produce clear, engaging and on-brand marketing materials.
- Confident working across a portfolio of brands, adapting the approach for each.
- Strong communication and relationship-building skills, with experience working collaboratively with internal teams and external stakeholders.
Desirable:
- A degree in marketing, communications, design or related field.
- Previous experience working in the charity/not-for-profit sector.
- Confidence using data and insight to monitor engagement from target audiences and evaluate the effectiveness of marketing activity.
- Experience using WordPress to update, maintain and create website content.
- An understanding of UX and customer journey considerations.
Please note that candidates must already have the legal right to work in the UK, as we are unable to provide visa sponsorship for this role
For successful applicants, the planned interview dates are:
- Stage 1 Interviews: Week commencing 17th August
- Stage 2 Interviews (in person): Week commencing 24th August