Cards2Cash is a fast-growing UK online marketplace specialising in buying and selling gift cards. We are looking for an experienced part time Marketing Assistant to join our growing team and take responsibility for helping us grow our customer base, increase sales and build our presence across digital channels.
This is a hands-on role for someone who understands digital marketing and is comfortable creating content, managing campaigns and looking at data to understand what is working.
The Role
You will work across our key marketing channels, including Instagram, email marketing, paid social and Google Ads.
You will be responsible for creating and managing marketing campaigns, producing engaging content and helping us continually improve our customer acquisition and retention.
The role will include:
- Managing Cards2Cash's Instagram and other social media channels
- Creating engaging social media content, including posts, Reels and promotional content
- Planning and maintaining a social media content calendar
- Creating and managing email marketing campaigns
- Developing promotional campaigns to drive sales and customer engagement
- Managing paid social advertising campaigns, including Meta Ads
- Managing and optimising Google Ads campaigns
- Monitoring campaign performance and making data-driven improvements
- Tracking key marketing metrics including conversions, CPA, ROAS, CTR and engagement
- Testing different adverts, audiences, creatives and messaging
- Working with the wider team to develop promotions and marketing initiatives
- Keeping up to date with digital marketing trends and platform changes
- Helping improve our website, landing pages and customer journey from a marketing perspective
- Identifying new opportunities to acquire and retain customers
- Reporting on marketing performance and making recommendations for future campaigns
About You
We are looking for someone who already has practical marketing experience. You should be able to demonstrate that you have previously managed digital marketing campaigns.
You should have experience with:
- Instagram and social media marketing
- Meta Ads / Facebook Ads
- Google Ads
- Email marketing platforms
- Creating marketing content
- Digital advertising and campaign optimisation
- Google Analytics or similar analytics platforms
- Understanding marketing performance metrics and conversion data
You will ideally have experience managing marketing budgets and be comfortable being judged on measurable results.
What We're Looking For
You will be:
- Creative and able to produce engaging marketing content
- Commercially minded and focused on generating results
- Confident using digital marketing platforms
- Comfortable analysing data and making decisions from it
- Organised and able to manage multiple campaigns simultaneously
- Proactive and able to work independently
- Interested in social media, advertising and current digital trends
- A strong communicator with excellent written English
- Comfortable testing new ideas rather than simply doing things because they have always been done that way
Experience in e-commerce, retail, marketplaces, gift cards, financial technology or a similar online business would be advantageous.
The Ideal Candidate
The ideal candidate will be someone who can look at Cards2Cash and say:
"Here is how I would get more people to discover the business, here is how I would turn them into customers, and here is how I would measure whether it worked."
We want someone who can take ownership of our day-to-day marketing rather than simply being given individual tasks.
Why Join Cards2Cash?
Cards2Cash is a growing online business with an established customer base and significant potential for further growth. You will have the opportunity to make a genuine impact on the company's growth and have responsibility across multiple areas of digital marketing.
This is a varied role where you will have the opportunity to experiment, test ideas and see the direct results of your work.
Requirements
Essential:
- Previous professional marketing experience
- Experience with Instagram/social media marketing
- Experience running paid social campaigns
- Experience with Google Ads
- Experience with email marketing
- Strong written communication skills
- Good understanding of digital marketing analytics and KPIs
- Ability to work independently and manage your own workload
Desirable:
- E-commerce marketing experience
- Experience with Google Analytics
- Experience with Canva, Adobe or similar design tools
- Experience with CRM/email automation
- Experience managing marketing budgets
- Experience with conversion rate optimisation
Salary will be dependent on experience and the level of practical knowledge you can demonstrate.
Pay: £13.00 per hour
Education:
- GCSE or equivalent (preferred)
Experience:
- Content marketing: 1 year (preferred)
Work Location: Remote
