Senior Marketing Lead
Vansdirect | Newport
Drive Growth. Lead Innovation. Shape the Future of Vansdirect.
Vansdirect is one of the UK's leading van leasing specialists, helping businesses and individuals find the right vehicle solutions through a seamless digital-first customer experience.
We're looking for an experienced and commercially minded Senior Marketing Lead to join our Newport-based team and play a pivotal role in the next stage of our growth journey. Reporting to the Category Marketing Director you'll act as the embedded marketing leader within Vansdirect, translating business objectives into high-impact marketing activity that drives enquiries, conversions and orders.
This is a unique opportunity for a strategic and hands-on marketing professional who thrives in fast-paced environments and enjoys turning ideas into measurable commercial results.
What You'll Do
As Senior Marketing Lead, you'll own the end-to-end marketing delivery for Vansdirect, ensuring every marketing initiative contributes to business growth and commercial success.
- Own and deliver the Vansdirect marketing plan to drive enquiries, orders and ROI.
- Lead activity across PPC, paid media, SEO, CRM, website, content, social media, partnerships and events.
- Optimise the customer journey from first enquiry through to order.
- Use data and insight to identify opportunities and improve performance.
- Work closely with Sales, Digital and Central Marketing teams to maximise results.
- Test new ideas, channels and partnerships to accelerate growth.
What We're Looking For
- Proven experience in a senior marketing, growth marketing or strategic marketing role.
- Strong track record of delivering measurable commercial growth.
- Experience managing multi-channel marketing campaigns.
- Data-driven with excellent commercial awareness.
- Entrepreneurial mindset with a hands-on approach.
- Strong stakeholder management and influencing skills.
Desirable
- Experience within automotive, leasing, fleet or broker environments.
- Exposure to partnerships, sponsorships and event-led marketing.
Why Join Us?
This is a high-impact role where you'll have the autonomy to shape marketing activity, influence business performance and play a key role in the continued growth of Vansdirect.
If you're a commercial marketer who thrives on driving growth and delivering results, we'd love to hear from you.
We are proud to be the Motor Retailer who invests more in our colleague's personal development than any other, so if you are successful, you can look forward to on-going training opportunities that provide you with the right career path, career progression and a range of benefits you would expect from an employer of choice which includes:
- 25 days holiday rising with length of service - plus bank holidays
- Access to our online rewards platform giving you cash back and discounts for multiple retailers
- Preferential Service Rates
- Colleague Purchase Scheme
- Share Incentive Scheme
- Pension
- Enhanced Maternity and Paternity
If your application is successful, we will need to complete employment checks prior to you starting with us. Your role will include us verifying your recent employment, credit history and a criminal record check.
#LI-JC1
