About us:
Muscular Dystrophy UK is a charity that connects a community of more than 110,000 people living with one of over 60 muscle wasting conditions, and all the people around them. So everyone can get the healthcare, support and treatments needed to feel good, mentally and physically.
This is an exciting time to join Muscular Dystrophy UK. We recently launched our new 10 year strategy to transform the lives of people living with muscle wasting conditions. Our vision is clear, a world without limits for people with muscle wasting conditions, and we wont stop until we achieve it.
Campaigns and Mobilisation Manager JD.pdf
Main tasks and responsibilities:
- Ensure clear campaign theories of change and defined campaign objectives.
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Design and deliver innovative campaign strategies to influence legislation, public policy, and statutory services for people living with muscle wasting conditions, their families, and carers.
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Develop and implement a campaign supporter mobilisation strategy, including a ladder of engagement, retention and development plans, and opportunities for direct policy influence by those affected.
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Cultivate relationships with a wide range of individual and organisations to help shape and deliver Muscular Dystrophy UKs campaigning ambitions.
- Lead the monitoring and evaluation of Muscular Dystrophy UKs campaign activities.
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Stay informed on sector trends, technological developments, and best practices in campaigning and advocacy, using insights to shape strategy and day-to-day activity.
- Create opportunities for people affected by muscle wasting conditions to engage with and influence decision-makers at national and local levels.
- Collaborate across the organisation to grow and promote Muscular Dystrophy UKs campaigners network.
- Work with the Digital Marketing and Media teams to embed impactful campaigning into Muscular Dystrophy UKs policy and campaigns, as well as wider organisational activity.
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Represent Muscular Dystrophy UK externally at meetings, events, and through coalitions and external groups, deputising for senior leadership when required.
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Collaborate with other staff across Marketing and Communications, Fundraising and Data teams to align and strengthen campaign efforts.
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Work with the Director of Policy and Campaigns to ensure the smooth-running of the department, including strategy development, budgeting, annual planning and facilitation of senior level meetings.
Other responsibilities:
- Ensure that all actions comply with the spirit of the Data Protection Act.
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Represent the charity externally if required and to undertake other such tasks as required by the line manager.
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Occasional evening and weekend work as required.
Values and behaviours:
- A positive attitude and approach that reflect the charitys values.
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Seek opportunities to contribute to the development of the charity.
- A commitment to and an understanding of disability issues, equality, diversity and inclusion.
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Always demonstrate role model behaviour.
