Where hospitality meets culture, passion, and innovation.
At COYA, we don’t just run restaurants - we create immersive experiences that blend bold Latin American flavours, vibrant design, music, and outstanding hospitality. With locations around the world, we are a growing global lifestyle brand defined by our core values: Fun, Family, Passion, Innovation, and Culture.
We're looking for a Regional Marketing Executive to bring the COYA brand to life across our international venues. This is an exciting opportunity to join a fast-growing global hospitality brand, working closely with the Global Marketing Director and local teams to deliver impactful marketing campaigns that drive guest engagement and brand awareness.
The Role
This is a dynamic, fast-paced role supporting multiple international locations and campaigns simultaneously. You will play a key role in executing COYA's global marketing strategy across different regions, ensuring every campaign is delivered to the highest standard while maintaining brand consistency across all customer touchpoints.
Key Responsibilities
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Plan, coordinate and deliver integrated regional marketing campaigns aligned with COYA's global strategy and brand values.
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Execute campaigns across multiple channels including website, CRM, social media, PR, digital advertising and printed collateral.
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Manage website updates and support reservation-led marketing initiatives, ideally with an understanding of SevenRooms.
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Coordinate the production of marketing materials including menus, digital assets, social content, printed collateral and promotional materials.
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Write and edit engaging marketing copy for email campaigns, website content, press releases, social media and internal communications.
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Support content creation including photography, videography, campaign shoots, events and creative production.
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Coordinate multiple internal stakeholders, agencies, suppliers and creative partners whilst managing tight campaign deadlines.
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Support venue launches, seasonal campaigns, partnerships, activations and special events across the region.
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Monitor campaign performance, analyse results and provide insights to optimise future marketing activity.
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Ensure all marketing activity reflects COYA's premium brand standards and maintains consistency across every touchpoint.
What We're Looking For
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Previous marketing experience within luxury hospitality, premium restaurants, hotels or lifestyle brands.
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Experience delivering integrated marketing campaigns across digital and offline channels.
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Strong project management and organisational skills, with the ability to manage multiple campaigns simultaneously.
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Excellent stakeholder management skills and confidence working with cross-functional teams and external partners.
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A strong visual eye and appreciation for premium brand aesthetics, design and storytelling.
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Excellent copywriting, editing and proofreading skills with exceptional attention to detail.
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Experience managing website content and CRM marketing; knowledge of SevenRooms would be highly advantageous.
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A proactive, solutions-focused mindset with the ability to thrive in a fast-paced environment.
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Strong analytical skills with the ability to interpret campaign performance and identify opportunities for improvement.
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Passion for hospitality, food, culture and creating memorable guest experiences.
Why Join COYA?
At COYA, you'll become part of a globally recognised luxury hospitality brand where creativity, innovation and collaboration are at the heart of everything we do. You'll have the opportunity to work on exciting international campaigns, support world-class venue openings and collaborate with talented teams across multiple countries.
If you're passionate about premium hospitality, creative marketing and delivering exceptional brand experiences, we'd love to hear from you.
