Job description:
We’re seeking an experienced eCommerce Specialist with strong expertise in Meta and TikTok-driven D2C brands. This is a strategy-focused role for someone who can build, analyze, and scale eCommerce stores using paid social traffic and data-driven product selection.
Ideal for someone who thinks beyond execution, with strong knowledge of performance marketing, product research, and store optimization.
What you’ll be doing:
- Know how to build and optimize eCommerce stores for Meta & TikTok sales
- Identify winning products through ad performance and competitor research
- Knowledgeable in tools like Atria / Foreplay (or similar) to analyze competitor ads and find winning products
- Study and decide which products to place in the store based on winning Meta/TikTok ads and competitor data
- Plan and structure product pages and store layouts for maximum conversion
- Support product selection and scaling strategy for D2C brands, mainly Meta-driven sales and other paid channels
You should have:
- Experience in D2C eCommerce (Meta / TikTok focus)
- Strong understanding of paid social advertising
- Strong understanding of how paid ads work on Meta and TikTok (campaign structure, performance drivers, scaling principles)
- Ability to identify and validate winning products from ad data
- Experience with ad intelligence / competitor research tools
- Strong strategic thinking (not just execution)
- Have worked with fast-scaling D2C brands
- Understand funnel optimization and conversion psychology
- Have scaled products from ads to store to profit
- This is a high-impact strategic role, not entry-level. We are looking for someone who can take ownership of product selection and store performance.
Remote (EU/US preferred)
Part-time
$1,600/month + performance-based bonuses
Potential full-time transition after 2 months based on performance
Job Type: Part-time
Benefits:
Work Location: Remote
