Reporting to the Director of Communications, the Head of Marketing: Public Programmes will oversee all sales, marketing, and audience development strategies for live and digital projects for strands of Public Programmes at The Place and on tour.
Our Public Programmes include:
Presenting approximately 50 companies per year in the theatre (including visiting work and The Place’s own commissions), and festival programming like A Festival of Korean Dance and Resolution Festival.
Touring The Place’s produced work locally, nationally, and internationally.
A programme of classes attracting over 30,000 children and adults each year.
Artist Development projects (including Choreodrome residencies, Webinar Wednesdays, Stomping Ground, callouts, and workshops).
Developing and leading a new small-scale touring dance initiative.
A Creative Learning programme for local communities.
The Head of Marketing: Public Programmes will play a vital role in promoting the work of The Place, working to attract audience members and participants to our performances, events, and classes at the London venue and on tour, engaging more people in dance locally, nationally, and internationally.
Working with the Director of Communications, they will have a lead role in the strategic approach in communicating our public programmes, supporting the Director of Communications to also be able to focus attention on the London Contemporary Dance School (LCDS) and broader institutional communications.
This post holder will oversee all Public Programmes marketing activities including cross-channel campaign development and delivery to keep our audience appraised of programmes and convert interest to sales. This post holder will monitor audience makeup and evaluate campaigns to feed into organisational analysis and Arts Council England (ACE) reporting.
They will manage two Marketing Officers who work across Public Programmes at The Place, and occasionally manage freelance marketeers on project-based work. In addition, they will manage and work closely with a large ream of freelance designers, filmmakers, photographers, and suppliers as needed.
The Head of Marketing: Public Programmes will work closely with the rest of the communications team to maximise opportunities to profile The Place in line with our brand values, including: working with the Press and PR Manager to support efforts to feature as much of our Public Programmes as possible in reviews, previews and blog posts; and collaborating with the Marketing Manager: Education Programmes to profile connections with the London Contemporary Dance School (e.g. alumni performing in programmed work).
They will also work closely with our Projects Producers and Senior Producer in the Producing & Touring team, and with independent artists and producers, nurturing existing, and developing new relationships, with venues and partners of varying shapes and sizes across the UK.
The salary for this position is £41,045 per annum.
Salaries are reviewed in August each year when any cost-of-living increases are made. No salary changes are made until after successful completion of a probationary period.
This is an open-ended permanent contract. This is a full-time position (equivalent to 40 hours per week). These hours are inclusive of a one-hour paid lunch break each day. Your hours of work will be agreed with the line manager.
Whilst in the six-month probationary period the notice period will be two weeks. Once this period is successfully completed the post holder will be confirmed in the post and the notice period will be four weeks.
The application closing date is Mon 06 Jul 2026 at 12:00pm (noon). We reserve the right to close applications early depending on the volume of applications we receive and so we advise it is better to apply early.
For any general questions about our recruitment process, please see our information page HERE. Any additional questions related to our hiring process not covered here can be sent to our Recruitment Team.
For an informal chat about to answer any questions specific to this role before applying, please email Holly Conneely, Director of Communications.
We anticipate that interviews will be conducted on Thu 16 Jul 2026 either in person at The Place or remotely via Microsoft Teams (or similar platform as necessary). Interview dates may be subject to change.
A full breakdown of the person specification for this role can be found HERE.
A detailed list of the key responsibilities for this role can be found HERE.
SAY: The Album | 2022 | Photo by Daniel Phung
Ronin by Yukiko Masui | 2026 | Photo by Daniel Phung
