Job Title: Telesales Executive
Location: Wellington House, Wynyard
Department: New Business Sales
Reports To: New Business Sales Manager
Job Purpose
The Telesales Executive plays a key role in supporting the delivery of Made For Trade's sales strategy through proactive business development, customer engagement and revenue generation.
The role is responsible for qualifying new opportunities, increasing revenue from existing accounts, re-engaging dormant customers and executing sales projects across our customer base.
Working closely with the New Business Sales Manager, the Telesales Executive will proactively engage with customers and prospects to understand their needs, identify opportunities, gather market intelligence and drive sales performance. The role requires a highly motivated, target-driven individual who is confident making outbound calls and can demonstrate a track record in building relationships and converting opportunities into sales.
Key Responsibilities
Sales & Business Development
- Contact all leads with basic evaluation and follow up actions to MFT process.
- Convert leads into active customers - Identify customer requirements and recommend appropriate Made For Trade products.
- Develop and maintain a healthy sales pipeline.
- Build and maintain strong relationships with customers, prospects and key stakeholders.
- Achieve and exceed agreed sales targets, KPIs and conversion rates.
- Conduct outbound cold calls to targeted customers to generate new business opportunities.
- Support New Business Sales Manager in delivering the overall sales strategy and achieving business growth objectives.
- Arrange product demonstrations, customer visits and showroom appointments where appropriate.
- Support exhibitions, trade events, customer training and occasionally site visits.
Strategic Sales Development
- Analyse customer purchasing trends and identify reductions in sales activity or product volumes.
- Engage with customers to understand reasons for declining sales and implement actions to recover lost business.
- Conduct account reviews to identify opportunities for product diversification and increased customer spend.
- Identify and re-engage dormant or inactive accounts with the objective of winning back business.
- Gather customer feedback and market intelligence to support business improvement and product development initiatives.
- Work collaboratively with the New Business Sales Manager to develop targeted sales campaigns and growth initiatives.
- Promote specific products and campaigns in line with business priorities and sales objectives.
Customer Relationship Management
- Act as a first point of contact for new prospects and ensure account management is right sized
- Maintain regular contact with designated account customers to ensure satisfaction and identify future opportunities.
- Build long-term relationships that encourage customer loyalty and repeat business.
- Resolve customer sales queries efficiently and escalate issues where appropriate.
- Ensure customers are fully onboarded to MFT process
Reporting & Administration
- Accurately maintain customer records and sales activity within the CRM system.
- Record all customer interactions, opportunities and follow-up actions.
- Produce reports and updates as required by the Sales Manager.
- Monitor sales performance against targets and KPIs.
- Adhere to all internal policies, procedures and company standards.
- Support continuous improvement initiatives across the sales function.
Product & Industry Knowledge
A good understanding of Made For Trade's products, manufacturing processes and market position is essential to the role. The successful candidate will develop detailed product knowledge to confidently promote solutions, identify opportunities and support customer requirements.
Experience & Skills
Essential
- Minimum one year's experience in a telesales, sales development, business development or account management role.
- Proven experience of outbound cold calling and lead generation.
- Strong communication, influencing and negotiation skills.
- Target-driven with a proactive and positive attitude.
- Ability to build strong customer relationships.
- Excellent organisational and time management skills.
- Self-motivated with the ability to work independently and as part of a team.
- Strong attention to detail and ability to manage multiple priorities.
- Competent using Microsoft Office applications and CRM systems.
- Commercial awareness and a passion for achieving results.
Desirable
- Experience within construction, fenestration or building products.
- Experience of working within a business-to-business sales environment.
- Knowledge of windows, doors, glazing or related products.
Key Competencies
- Customer Focus
- Communication
- Relationship Building
- Commercial Awareness
- Results Driven
- Resilience
- Planning & Organisation
- Initiative
- Problem Solving
- Teamwork
- Accountability
- Continuous Improvement
In addition to basic salary, this role offers the opportunity to earn commission through the Company's performance-related commission scheme. Commission is linked to the achievement of agreed sales targets, KPIs and business development objectives.
Pay: From £27,622.40 per year
Benefits:
- Additional leave
- Casual dress
- Company pension
- Cycle to work scheme
- Free parking
- Gym membership
- Life insurance
- On-site parking
Work Location: In person
