Absolutely. Based on what you’re trying to attract, I’d position this clearly as a B2B/professional sales role, rather than simply calling it “sales”, and explicitly state that general retail/customer-service experience on its own would not normally meet the experience requirement.
I’d suggest a title such as Internal Sales Executive – Professional Cleaning Equipment. That gives you room for progression into field sales later without making the initial role sound administrative.
Internal Sales Executive – Professional Cleaning EquipmentAbout ECA Cleaning Ltd
ECA Cleaning Ltd specialises in the supply, service, repair and hire of professional and industrial cleaning equipment.
We work with commercial and industrial customers across a wide range of sectors and supply equipment from leading manufacturers including Kärcher, Kränzle and MAC International.
As our business continues to grow, we are looking for an ambitious and commercially minded Internal Sales Executiveto join our team.
This is a genuine professional sales position for someone who is comfortable working towards sales targets, developing customer relationships and identifying new business opportunities. It would particularly suit somebody who also has an interest in technical products, machinery or equipment.
For the right person, there is a clear opportunity to develop within the business and potentially progress into a Field Sales / Business Development role once they have built sufficient product and industry knowledge.
The Role
The Internal Sales Executive will be responsible for generating sales from both existing and prospective customers, developing commercial relationships and helping to grow the company's professional equipment sales.
This is not simply an order-processing or retail sales position.
The successful candidate will be expected to actively identify opportunities, follow up enquiries and quotations, contact customers, develop accounts and work towards agreed sales targets.
You will receive training on our product range and industry, but we are looking for someone who already understands the principles of professional sales and is comfortable being accountable for their own sales performance.
Key Responsibilities
- Develop and maintain strong relationships with existing commercial customers.
- Identify opportunities to increase sales within existing customer accounts.
- Proactively contact prospective customers and develop new business opportunities.
- Respond to incoming sales enquiries and establish the customer's requirements.
- Prepare quotations and follow them through to conclusion rather than simply issuing prices.
- Follow up outstanding quotations and sales opportunities in a structured manner.
- Recommend appropriate equipment and solutions based on the customer's application and requirements.
- Work towards individual and company sales targets.
- Maintain an active sales pipeline and keep accurate records of customer opportunities.
- Identify opportunities for additional products, accessories, servicing, repairs and related services.
- Develop a strong technical understanding of the equipment and products supplied by the company.
- Work closely with colleagues across sales, service, workshop and management.
- Build long-term commercial relationships rather than focusing solely on individual transactions.
- Assist with promotional campaigns, product demonstrations and customer events where required.
- Continually develop product, industry and competitor knowledge.
What We Are Looking For
We are particularly interested in candidates who have previous experience within a professional, commercial or B2B sales environment.
Suitable experience could include:
- B2B sales.
- Internal sales.
- Account management.
- Telesales within a professional or commercial environment.
- Business development.
- Technical sales.
- Industrial or trade sales.
- Machinery, equipment, automotive, engineering, construction or similar product sales.
Candidates should be comfortable discussing their previous sales performance, including experience of working towards measurable sales targets.
Essential Requirements
- Previous experience in a professional sales environment.
- Experience of working towards sales targets, KPIs or measurable commercial objectives.
- Confidence speaking with business customers by telephone, email and face-to-face.
- A proactive approach to generating and progressing sales opportunities.
- Strong communication and relationship-building skills.
- Good organisation and the ability to manage multiple quotations and opportunities.
- Commercial awareness and an understanding that successful sales involves follow-up, relationship development and closing opportunities.
- Willingness to learn a technical product range.
- Comfortable using computer systems, CRM systems and other business software.
- Professional and reliable approach to work.
Desirable Experience
Any of the following would be advantageous, although training can be provided:
- Business development experience.
- Account management experience.
- Technical or industrial sales.
- Machinery or equipment sales.
- Cleaning equipment or pressure washer industry experience.
- Engineering, automotive, agricultural, construction or trade-related sales.
- Experience selling products where understanding the customer's application is important.
- Experience developing new customer accounts from initial contact through to an ongoing commercial relationship.
Important – The Type of Sales Experience We Are Looking For
This position is intended for somebody with experience of professional or commercial sales.
While retail experience can provide valuable customer-service skills, general retail sales experience alone would not normally be considered sufficient for this position.
We are specifically looking for candidates who have experience of areas such as:
- Working towards individual sales targets.
- Managing a sales pipeline.
- Following up quotations and opportunities.
- Developing customer accounts.
- Prospecting for new customers.
- Negotiating and closing sales.
- Building ongoing B2B customer relationships.
Applicants should therefore be prepared to provide examples of their previous sales responsibilities and achievements.
Interest in Technical Products
Previous cleaning equipment experience is not essential.
However, our products are professional and often technical in nature. We therefore want somebody who is genuinely interested in understanding how equipment works and why one solution may be more appropriate than another.
You do not need to be an engineer, but you should enjoy learning about products, asking questions and developing enough technical knowledge to confidently advise customers.
An interest in machinery, vehicles, tools, engineering, pressure washers, cleaning equipment or similar products would therefore be particularly beneficial.
Training and Development
We recognise that it takes time to develop strong industry and product knowledge.
The successful candidate will receive training on:
- Our professional cleaning equipment range.
- Product applications and specifications.
- Kärcher, Kränzle, MAC International and other key manufacturers.
- Identifying the correct equipment for different applications.
- Commercial quotations and solution selling.
- Our existing customer base and target markets.
- Internal systems and sales processes.
Career Progression
We want this role to provide genuine career development for the right person.
A successful Internal Sales Executive who demonstrates strong sales ability, develops good product knowledge and understands our customers and industry may have the opportunity to progress into a: Field Sales Executive / Business Development Manager
This could involve managing a geographical sales area, visiting customers, carrying out product demonstrations, developing larger commercial accounts and generating new business.
We therefore see this position as an excellent opportunity for somebody who already has professional sales ability but wants to develop into a more technical and field-based sales career.
The Person
The person we are looking for is likely to be:
- Commercially minded.
- Target driven without being excessively aggressive.
- Confident and professional when speaking with customers.
- Naturally curious about products and applications.
- Comfortable picking up the telephone and creating opportunities.
- Persistent with follow-up.
- Organised and methodical.
- Motivated by achieving results.
- Interested in building a long-term career within a growing business.
- Able to work effectively as part of a small, supportive team.
What Success Looks Like
Success in this position will not simply be measured by how many enquiries are answered.
We will be looking for someone who:
- Builds a healthy pipeline of opportunities.
- Consistently follows up quotations.
- Converts enquiries into orders.
- Develops existing customer accounts.
- Generates new business.
- Achieves agreed sales targets.
- Develops strong technical product knowledge.
- Builds long-term relationships with customers.
- Demonstrates the ability and ambition to take on greater sales responsibility as the business grows.
Why Join ECA Cleaning Ltd?
This is an opportunity to join a growing specialist business where your contribution can have a visible impact.
Rather than selling a single simple product, you will develop knowledge across a broad range of professional equipment and learn how to provide complete solutions to commercial customers.
For an ambitious salesperson, the position offers the opportunity to develop technical expertise, take greater responsibility for customer accounts and potentially progress into a field-based sales and business development position.
A successful Candidate OTE of £37,500 - £43,500 Per Annum
Pay: £25,420.00-£30,000.00 per year
Benefits:
- Company pension
- Employee discount
- Free parking
- On-site parking
Work Location: In person
