Digital Marketing Executive | Basingstoke | B2B IT Marketing Agency
Marketing Futures Ltd are representing specialist B2B technology marketing agency that helps some of the biggest names in the IT industry create demand, accelerate partner engagement and drive measurable business growth.
As they continue to grow and roll out a refreshed brand, they're looking for a hands-on Digital Marketing Executive who can help drive their own marketing activity while supporting the delivery of client campaigns.
This is not a traditional in-house marketing role. You’ll split your time between promoting the agency itself and supporting marketing programmes for technology vendors, partners and channel organisations. It’s a varied role that would suit someone who enjoys agency life, thrives on multiple priorities and understands how marketing contributes to pipeline, leads and commercial results.
WHAT YOU'LL BE DOING:
Supporting Growth
- Executing campaigns across LinkedIn, email, website and digital channels.
- Creating and scheduling content that builds awareness and generates opportunities.
- Managing website updates, landing pages and content optimisation.
- Tracking campaign performance, leads and marketing activity.
- Working with the wider team to ensure all communications are on-brand, accurate and commercially focused.
Supporting Client Campaign Delivery
- Assisting with the planning and execution of demand generation campaigns.
- Delivering content, email, social and digital campaign activity.
- Coordinating copy, design and campaign assets.
- Monitoring performance and producing campaign reporting.
- Supporting multiple client projects simultaneously while maintaining exceptional attention to detail.
ESSENTIAL EXPERIENCE
- 3+ years’ experience in B2B marketing.
- Experience working in an agency environment or delivering campaigns for multiple stakeholders.
- Experience within the technology sector, IT industry or channel ecosystem.
- Strong digital marketing skills across social media, email marketing, websites, SEO and campaign optimisation.
- Experience supporting or executing lead generation and demand generation activity.
- Excellent project organisation and time management skills.
- Exceptional attention to detail.
- Strong written communication skills and confidence reviewing marketing copy and campaign assets.
Highly Desirable
- IT channel marketing experience.
- Experience working with technology vendors, distributors, MSPs or channel partners.
- Knowledge of PPC and paid social campaigns.
- Experience using CRM and marketing automation platforms.
- Campaign reporting and performance analysis experience.
WHO WILL SUCCEED IN THIS ROLE:
You’ll probably enjoy this role if you:
- Like variety and don’t want to be confined to a single marketing discipline.
- Enjoy balancing internal marketing with client-facing campaign work.
- Take pride in producing high-quality work with strong attention to detail.
- Want exposure to a wide range of marketing activities rather than a highly specialised role.
- Are comfortable working in a fast-paced agency environment where no two days are the same.
WHY JOIN?
- Work with leading technology brands across the IT channel.
- Be part of an ambitious business at an exciting stage of growth.
- Gain exposure to a broad range of digital marketing disciplines.
- Develop your skills within a supportive and experienced team.
- Have a genuine impact on both the company’s growth and client success.
Important
Applicants should have prior experience in B2B technology marketing, IT channel marketing or an agency environment. Candidates without relevant sector experience are unlikely to be a strong fit for this role.
Pay: £35,000.00-£40,000.00 per year
Benefits:
- Company events
- Company pension
- Free parking
- Life insurance
- On-site parking
- Work from home
Application question(s):
- Do you have experience with the IT Channel (e.g. Distributor, Reseller, Vendor marketing)?
- Do you have experience working in a B2B marketing agency?
Work Location: Hybrid remote in Basingstoke RG24 8WG
