Established in 1981 with a single store in the Northwest of England, the JD Group is a leading omni-channel retailer of Sports Fashion, Outdoors and Gyms with our colleagues working in stores across several retail fascias in many markets around the world.
JD Sports Fashion Plc was listed on the London Stock Exchange in 1996 and has been a FTSE100 publicly quoted company since 2019 and continues to grow in the UK and internationally.
We want to be the leading global omnichannel retailer in the sports and outdoor industry. To be a part of this successful company and help us to achieve this you will have the desire to ingrain our strategic goals of being a people-led, innovative and customer-focused organisation which provides operational excellence whilst identifying new areas of growth as part of our day to day objectives.
Copywriter
Reporting to:
Copywriting Manager
Key Objective:
A Copywriter creates clear, engaging and persuasive copy across all digital and marketing touchpoints, adopting the JD tone of voice in all written communication. They will need to be competent with a range of systems and Microsoft Office to complete their daily workload, while being creative in their approach to all tasks.
Responsibilities:
- Produce product descriptions for all categories
- Understanding and adopting the JD tone of voice in all copy
- Writing engaging blog posts to support marketing, brand, product and sport messages
- Format blog copy into WordPress using basic HTML
- Introductory SEO skills
- Crafting CRM copy for JD and JD STATUS including subject lines, email copy and push notifications
- Creating engaging copy for paid channels, following strict word counts
- Improving rankings with new and updated product listing page copy
- Update JD UK & IE site content to promote new and trending collections
Skills and Experience:
- Educated to degree level or equivalent
- Committed to working as part of a team
- Proactive with a positive attitude
- A passion for writing
- Able to work quickly and effectively whilst maintaining a high level of quality across multiple projects at one time
- Organised and be able to manage own workflow
- Ability to clearly articulate ideas to line manager and other team members
- Receptive to feedback from different channels across the business
We know our colleagues work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits including staff Discount On JD Group and other brands within the organisation and personal development opportunities to learn and develop at work.
Thank you for your time
#JD
