At Donnelly Group Boucher Road, customer satisfaction is at the heart of everything we do. As Northern Ireland's only Honda dealership, we offer an extensive range of new and used Honda vehicles and have built a strong reputation for quality, reliability, and exceeding customer expectations.
We are recruiting enthusiastic and driven Sales Executives to join our established Boucher Road team and build a rewarding career in the automotive industry. This is an exciting opportunity to represent the Honda brand, helping customers find the right vehicle while delivering an exceptional customer experience. You'll benefit from a supportive team environment and excellent opportunities for development.
This role offers expected On-Target Earnings (OTE) of £41,500, with uncapped commission opportunities, giving you the potential to maximise your earnings based on performance. While actively generating and developing your own leads, you will also benefit from access to an established customer database, providing valuable sales opportunities from day one.
About The Role
Responsibilities:
- Sell a wide range of new and used Honda cars tailored to customer needs
- Guide customers through the buying process and deliver solutions that match their requirements
- Follow up and convert leads from CRM and other sources into successful sales
- Provide expert advice on finance, insurance, and related products
- Build lasting customer relationships to encourage repeat business and referrals
- Support colleagues to achieve team sales targets
- Maintain accurate records of enquiries, sales progress, and customer interactions
- Consistently deliver exceptional levels of customer satisfaction
Candidate Requirements:
- Proven sales experience (minimum 1–2 years) in a target-driven environment
- Excellent customer service skills and a genuine passion for working with people
- Strong communication, negotiation, and relationship-building abilities
- Proactive, solutions-focused, and adaptable to fast-paced environments
- Knowledge of vehicle makes, models, and technologies (training provided)
- Ability to achieve/exceed KPIs and convert leads into sales
- Minimum of 5 GCSEs at Grade C (including Maths & English)
- Full valid UK driving licence
What You’ll Need to Succeed:
- Drive and determination to meet personal and team targets
- Confidence in advising customers on vehicle features, specifications, and advanced technologies
- Ability to work independently while managing multiple priorities
- Commitment to continuous learning and staying updated with product and market knowledge
- Strong organisational skills and a positive, “can-do” attitude
Why Join Us:
Competitive salary with uncapped commission opportunities- Use of a Company vehicle
- Comprehensive training and ongoing development
- 30 days annual leave
- Enhanced maternity & paternity leave
- Pension provision
- Life insurance cover
- Healthcare benefits: Kingsbridge Hospital Diamond Club membership, Healthshield cashback & perks, access to discounted private healthcare scheme
- Cycle to Work Scheme
- Long Service Awards
- Job security, work-life balance, and clear career progression opportunities
Equal Opportunities
Donnelly Group is proud to be an equal opportunities employer. We value diversity and inclusion across our workforce.
Required Criteria
-
At least 1 years previous experience in a sales environment working towards targets
-
A minimum of 5 GCSEs at Grade C including Maths and English
-
Full valid driving license required
-
A high level of IT literacy, including knowledge of MS Office
Skills Needed
Sales Metrics & KPI, Sales Pitching, Time Management, Exceptional Customer Service Skills, Client Relationship Management, Time Management/Organisational skills, Multi Tasking, Communication
About The Company
The Donnelly Group has been synonymous with the motor industry in Northern Ireland since 1947 when Peter Donnelly started a vehicle repair and taxi business in Caledon on the border of Co Tyrone and Armagh.
Since then the Donnelly Group has become the largest family-owned automotive company in Northern Ireland.
We offer competitive salaries, industry-leading work-life balance, generous holiday allowance, continuous training and development, wide-ranging benefits, and an opportunity to give volunteering time back to the communities within which we serve through the Donnelly Group Foundation.
Company Culture
Our teams across all our branches get involved with fundraising for our nominated charity partner, through football tournaments, Donnelly Group bake-off events, dragon boat racing, abseiling, cycling events as well as having a ‘Foundation Day’; a paid day off, to get involved with community projects. We like to feel that we work hard and play hard.
Company Benefits
Vacation, Paid time off, Performance bonuses, Paid sick days, Retirement plan and/or pension, Office perks, Employee development programs, Employee discounts, Free parking, Cycle to work, Referral bonus, Competitive salary, Family and friends rates, Long service recognition, Employee Assistance Scheme, Perks Card, Wellbeing Scheme, Work With Charities, Social Opportunities, On the job learning, Progression opportunities, Access to Health & Wellbeing app, Long service awards, Service recognition increases to annual leave, Company employee App
Salary
Up to £41,500.00 per year
