The Vacancy
TPT Retirement Solutions are seeking to recruit an experienced CRM (Customer Relationship Management) Manager to establish and grow our CRM capability, helping us deliver clear, engaging and insight‑led communications to members and employers.
This is a key role where you’ll design and embed automated journeys that support engagement, retention and long‑term value. You’ll also take ownership of our CRM platform (Zoho), ensuring it is well‑governed, scalable and aligned to our future propositions.
You’ll work across Marketing, IT, Data and Compliance teams, bringing people together to create simple, effective and member‑focused communication experiences.
You will be responsible for:
Owning and developing our CRM platform to support segmentation, communication delivery and future growth
Designing and delivering automated, lifecycle-based and behaviour-driven journeys
Translating business needs into clear, scalable CRM frameworks
Ensuring data governance and GDPR compliance in all communications
Leading a test-and-learn approach, using insight to improve engagement and outcomes
Building reporting and dashboards to measure performance and drive continuous improvement
Supporting new pensions scheme propositions (e.g. Defined Contribution, Collective Defined Contribution & Superfund) from a CRM perspective
Providing guidance and coaching to build CRM capability within the team
Working collaboratively across teams to align systems, data and communication approaches
Working with 3rd party providers as required.
Skills, Experience and Qualifications:
A passion for creating clear, accessible and member-focused communications
Experienced in CRM or marketing automation, including building and managing automated journeys
Understanding of customer/member lifecycle, segmentation and data-led communication
Experience using CRM platforms (e.g. Zoho, Salesforce, HubSpot or similar)
Knowledge and experience of GDPR and data governance within a CRM or marketing environment
Strong sense of ownership and accountability for delivering multiple projects.
Works collaboratively and able to influence teams and stakeholders
High attention to detail, particularly when working with data and systems
Comfortable using data, KPIs and reporting to measure impact and drive decisions
If you’re excited about building CRM capability and improving how we engage with members and employers, we’d love to hear from you. Apply today!
The Company
TPT Retirement Solutions (TPT) is one of the UK’s leading providers of workplace pensions with 80 years’ experience of managing defined benefit and defined contribution pension schemes. It has £11.4 billion of assets under management (as at 30 September 2025) and 490,000 members.
TPT’s mission is to make pension schemes perform better for everyone, from the sponsoring employers and trustees to the members who are saving for the future. They are an innovative, forward-thinking organisation, investing in technology to improve the services they provide. TPT are ultimately owned by a pension fund, providing genuine alignment of interests with those of their clients and scheme members.
Benefits
Competitive salary
Performance-related bonus
Pension scheme
Sports and social events
Training and development plan
Flu jabs
