Marketing & Clinic Operations Executive – Aesthetics & Regenerative Medicine (In-Person, Harley Street)About Dr SNA Aesthetic & Regenerative Clinic
At Dr SNA Aesthetic & Regenerative Clinic, we combine advanced medical aesthetics with regenerative medicine to deliver personalised, evidence-based treatments. Located in London’s prestigious Harley Street medical district, we are committed to clinical excellence, innovation, discretion, and exceptional patient care.
We are seeking a proactive, creative, and highly organised Marketing & Clinic Operations Executive to lead our marketing initiatives while supporting the day-to-day operations of the clinic.
This is a hands-on role for someone who understands premium healthcare marketing, digital growth, CRM automation, lead management, content creation, and clinic operations.
Key ResponsibilitiesDigital Marketing & Lead Generation
- Develop, manage, and optimise Google Ads and Meta (Facebook & Instagram) advertising campaigns.
- Drive high-quality patient enquiries and consultation bookings through targeted marketing campaigns.
- Manage audience targeting, retargeting, conversion tracking, and campaign optimisation.
- Implement and monitor Google Analytics 4 (GA4), Google Tag Manager, Meta Pixel, and conversion tracking.
- Analyse campaign performance and improve cost per lead, booking rates, and return on investment.
- Identify opportunities to increase patient acquisition and improve marketing performance.
Website & SEO
- Manage and optimise our Next.js website for speed, SEO performance, user experience, and conversion optimisation.
- Create and optimise treatment-focused landing pages designed to generate qualified consultation bookings.
- Perform technical SEO, schema implementation, internal linking, keyword optimisation, competitor analysis, and quality backlink building.
- Develop SEO strategies to improve organic visibility and attract high-value patient enquiries.
- Optimise website content, structure, and user journeys to increase consultation bookings.
- Work closely with the clinical team to create accurate, educational, and conversion-focused website content.
CRM & Marketing Automation
- Manage and optimise GoHighLevel CRM.
- Build and maintain pipelines, workflows, automations, appointment reminders, lead nurturing sequences, and follow-up campaigns.
- Ensure accurate lead tracking and attribution from enquiry through consultation and treatment.
- Maintain clean CRM data and improve workflow efficiency.
- Create automated marketing journeys using email, SMS, and other communication channels.
- Monitor CRM performance and identify opportunities to improve conversions.
Social Media & Content Creation
- Manage social media channels including Instagram, Facebook, TikTok, YouTube, and LinkedIn.
- Develop premium content strategies aligned with a luxury medical brand.
- Plan, film, edit, and publish:
- Educational videos
- Doctor interviews
- Treatment information videos
- Clinic content
- Patient testimonials (where appropriate and approved)
- Reels and short-form videos
- Edit video content using CapCut.
- Maintain a consistent content calendar.
- Create engaging content that builds trust, authority, and brand awareness.
Email & SMS Marketing
- Create and manage automated email and SMS campaigns through GoHighLevel.
- Develop lead nurture sequences, consultation reminders, promotional campaigns, newsletters, and follow-up communications.
- Segment audiences and personalise campaigns.
- Monitor campaign performance and optimise engagement.
Call Centre & Lead Management
- Monitor and manage the performance of calling agents.
- Oversee daily lead follow-up processes.
- Ensure all enquiries are contacted promptly and correctly managed.
- Review call recordings and provide feedback to improve performance.
- Monitor call quality, response times, appointment bookings, and conversion rates.
- Ensure all lead activity is accurately recorded within GoHighLevel CRM.
- Prepare daily and weekly reports on lead performance.
Clinic Operations & Administration
- Support the smooth day-to-day running of the clinic.
- Manage clinician appointment diaries and optimise scheduling.
- Coordinate with clinicians and administrative staff to ensure efficient clinic operations.
- Monitor daily bookings, cancellations, and clinic capacity.
- Ensure CRM records and administrative information are accurate and up to date.
- Assist with front-of-house operations when required.
- Support preparation for clinic meetings, campaigns, events, and treatment launches.
- Maintain organised digital records, marketing assets, and operational documentation.
Brand Development
- Maintain and strengthen the clinic’s premium brand positioning.
- Ensure consistent messaging across all marketing channels.
- Develop strategies to increase brand awareness and patient trust.
- Build relationships with influencers, wellness professionals, and strategic partners.
- Support campaigns that position Dr SNA as a leading clinic in aesthetics and regenerative medicine.
Reporting & Analytics
Track and report key performance indicators including:
- Cost per Lead
- Cost per Consultation Booking
- Return on Advertising Spend (ROAS)
- Website Performance
- SEO Growth
- Social Media Performance
- CRM Conversion Rates
- Lead Response Times
- Call Agent Performance
- Marketing ROI
Prepare regular reports with insights, recommendations, and improvement strategies.
Required Skills & Experience
- Minimum 2 years’ experience in digital marketing.
- Experience in aesthetics, healthcare, wellness, cosmetic, or luxury brands preferred.
- Strong experience with Google Ads and Meta Ads Manager.
- Excellent understanding of SEO and website optimisation.
- Experience managing Next.js websites.
- Strong knowledge of GoHighLevel CRM, automation, workflows, and pipelines.
- Experience with GA4, Google Tag Manager, Meta Pixel, and conversion tracking.
- Strong copywriting and communication skills.
- Experience creating social media content.
- Proficiency with CapCut and video editing.
- Strong organisational and administrative skills.
- Ability to manage multiple priorities independently.
- Professional attitude with excellent attention to detail.
Desirable Skills
- Experience working with Harley Street or private medical clinics.
- Google Ads Certification.
- Meta Blueprint Certification.
- Experience with SEO tools such as Ubersuggest, NeuronWriter, Ahrefs, or SEMrush.
- Knowledge of AI marketing tools.
- Advanced video editing skills including motion graphics and colour grading.
- Experience managing healthcare marketing campaigns.
Benefits
- Join a growing aesthetic and regenerative medicine clinic in Harley Street.
- Work within one of London’s most prestigious medical districts.
- Employee treatment discounts.
- Professional development opportunities.
- Career progression within an expanding healthcare brand.
- Supportive and innovative working environment.
Job Details
Position: Marketing & Clinic Operations Executive
Job Type: Full-time
Location: Wimpole Street, London (In Person)
Experience Required: Minimum 2 years in Digital Marketing
Industry Preference: Medical Aesthetics, Regenerative Medicine, Healthcare, Wellness, or Luxury Brands
Job Type: Full-time
Pay: £25,500.00-£28,000.00 per year
Benefits:
Experience:
- Marketing: 2 years (required)
Licence/Certification:
- Experience with Ubersuggest or NeuronWriter and Zoho CRM? (preferred)
Work Location: In person
