Overview
At Samson Pallet Stability (part of the Samuel Grant Packaging Group), our mission is to ensure industrial goods arrive safely, securely and sustainably at their destinations. From our innovative Queen's Awards-winning Samson Nano wrapping systems to our state-of-the-art EUMOS pallet stability innovation and testing lab, we are UK market leaders in load containment.
We are seeking a high-energy Growth & Digital Marketing Executive to ensure our brand is highly visible across our industry. This role is a perfect blend of modern digital execution (AEO, SEO, short-form video) and strategic commercial analysis (ROI tracking, lead generation, event planning). Whether you are a brilliant graduate or have 1-2 years of experience, you will have a massive impact from day one.
Key Responsibilities:
- Brand Presence & Content: Create engaging photo and video content to ensure our brand is constantly visible across key digital channels.
- Lead Generation: Optimise our website, calls-to-action (CTAs), and LinkedIn pages to turn cold traffic into warm inbound enquiries.
- Modern Search Optimization: Execute advanced SEO and AEO strategies to rank for traditional search and AI-driven platforms like ChatGPT or Perplexity.
- Market & Trend Intelligence: Research exhibitions, costs and potential ROI. Take complete ownership of booking, organising and planning exhibition directly with event organisers.
- Lead Tracking & Outbound: Track site visitors and launch highly targeted mailshots.
- Organise Open Days: Take ownership of organising and executing successful company Open Days to bring prospects face-to-face with our business.
Education & Experience:
- A degree in Marketing, or up to 2 years of hands-on experience in a B2B/growth marketing role.
Skills & Knowledge:
- Digital Savvy: Understanding of SEO / AEO frameworks and familiarity with capturing / editing social video and picture content
- Analytical Mindset: Commercially minded enough to calculate potential ROI for events and interpret website visitor analytics
- LinkedIn Proficiency: Comfortable using LinkedIn and other social media channels professionally for networking, content distribution and outreach
- Proactive Attitude: A pro-active marketer who anticipates business needs and launches campaigns. They constantly look for new opportunities, trends and ways to get ahead of the competition
- Hunts for Content: Walks into the warehouse or testing lab to find interesting photo / video angles or site visits for case studies
- Trend Watching: Monitoring and jumping on trending supply chain topics or algorithm shifts immediately
- Active Lead Generation: Sees a target logistics firm visiting the website via tracking software and instantly builds a tailored outreach campaign for them
Pay: £25,000.00-£32,000.00 per year
Benefits:
- Company events
- Company pension
- Cycle to work scheme
- Free parking
- On-site parking
Work Location: In person
