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Our culture
At Deloitte Global, people are valued and respected for who they are – with opportunities to bring their unique perspectives, talents and passions to business challenges. Our global workspace creates room for individuality and collaboration. Ours is an inclusive, supportive, connected culture with a focus on development, flexibility, and well-being. This culture makes Deloitte Global one of the most rewarding places to work, and to transform your career.
The team
Global Tax & Legal deploys the right team of experts to address the ever-evolving needs of our businesses around the world. Our professionals deliver superior compliance and advisory insights and guidance (local and global) to support our businesses operating in singular or multiple jurisdictions.
Connect to your career at Deloitte
Deloitte drives progress. Using our vast range of expertise, we help our clients' become leaders wherever they choose to compete. To do this, we invest in outstanding people. We build teams of future thinkers, with diverse talents and backgrounds, and empower them all to reach for and achieve more.
What brings us all together at Deloitte? It’s how we approach the thousands of decisions we make every day. How we behave, our beliefs and our attitudes. In other words: our values. Whatever we do, wherever we are in the world, we lead the way, serve with integrity, take care of each other, foster inclusion, and collaborate for measurable impact. These five shared values lead every decision we make and action we take, guiding us to deliver impact how and where it matters most.
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Work you'll do
Role Responsibilities
The Go-to-Market Manager, Tech & Transformation will partner with the Director leading Tech & Transformation pillar to shape how Deloitte presents its tech-led strategy and how Global Tax & Legal communicates its transformation agenda. This role is focused on product marketing for complex technology and transformation offerings, with an emphasis on positioning, narrative development, competitive differentiation, launch planning, and proof-point creation.
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Build and evolve the positioning and narrative: Develop and refine messaging, value propositions, and category POVs that support Deloitte’s tech-led market position and Global Tax & Legal’s evolving service delivery model.
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Build branding guidelines for products, platforms and solutions: Develop and evolve a strategic playbook for GT&L product, platform and solution branding in alignment with the Deloitte Global Brand guidelines.
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Bring an inside view of where tech is heading: Maintain a strong network and deep technical fluency inside the tech and AI ecosystem to translate market trends in AI, platforms, and emerging technologies into clear, defensible points of view.
- Design repeatable launch programs: Build repeatable launch playbooks, asset frameworks, and enablement tools for new platforms, AI capabilities, signature programs, and transformation offerings. Help the organization move the firm from one-off launch campaigns to a repeatable process with measurable adoption across geographies.
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Build the process and infrastructure needed for credibility: Turn platform deployments, transformation outcomes, and engagement patterns into proof points that makes Deloitte’s position defensible. Work within the constraints of a highly regulated business where named client stories are limited, and develop anonymized outcome narratives, sector-level proof, analyst validation, and third-party signals that earn trust without violating confidentiality. Create the process, establish the system, and scale it.
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Equip the practice: Develop the messaging, talking points, and enablement materials partners and senior practitioners need to confidently share our tech and transformation story and where technology is heading with clients.
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Shape the analyst narrative: Partner with business leaders to influence how Analyst Relations position Deloitte in tech, AI, and transformation evaluations with Gartner, Forrester, IDC, and other analysts.
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Read signals and recommend strategic shifts: Monitor competitive activity, analyst coverage, market signals, and adoption trends to recommend where Deloitte should push, defend, or evolve.
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Connect across the function: Work cross-functionally with AI Workflow & Innovation, Growth Go-to-market, positioning leads, and operations to maintain a consistent narrative across the firm.
Connect to your skills and professional experience
What We’re Looking for
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Strong product marketing and positioning skills, ideally in technology, AI, and transformation.
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Deep understanding of the tech and AI ecosystem, including platforms, ecosystem shifts, and emerging capabilities.
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Ability to synthesize complex technical ideas into clear, persuasive market narratives.
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Experience building launch campaigns, enablement tools, and proof-point strategies.
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Strong judgment, collaboration skills, and comfort working across senior stakeholders and matrixed teams.
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Ability to operate effectively in a regulated environment where client confidentiality limits direct case study use.
Qualifications
Required:
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Bachelor’s degree in a relevant field, or equivalent experience.
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Proven experience in product marketing, platform marketing, or technology go-to-market experience at a SaaS, AI, or tech company. Direct services marketing experience is not required.
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Demonstrated experience launching platforms, products, or tech-enabled propositions, with ownership across positioning, messaging, launch campaigns, and post-launch evolution.
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Strong positioning and narrative craft. Ability to build a messaging architecture, defend a value proposition under scrutiny, and translate technical complexity into a story that earns trust with sophisticated buyers.
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Experience building credibility and proof systems for complex propositions, ideally including work in regulated or confidentiality-constrained environments.
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Comfortable marketing complex, technical propositions to senior, sophisticated audiences. Ability to hold your own in conversations with technologists, transformation leaders, and senior buyers.
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Advanced AI fluency and innovative application: operate at the leading edge of how AI is applied in positioning, content, competitive analysis, and launch work. Combine deep daily use with original thinking on how AI changes what’s possible in the craft.
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Strong written and oral communication skills, with the ability to make complex multi-layered propositions feel coherent.
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Strong problem-solving skills; flexibility and adaptability in a fast-paced, evolving market.
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Track record of achieving results in a global, matrixed organization with a broad stakeholder group.
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Comfortable influencing without formal authority and bringing recommendations to senior leadership.
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High proficiency with MS Excel, Word, and PowerPoint and in using AI platforms as a thought partner and an efficiency productivity tool.
Preferred:
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Experience marketing AI platforms, agentic systems, developer products, or other complex enterprise technology.
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Prior experience working on a product or position that was actively defining or expanding a market category, not just competing in an established one.
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Experience working with virtual teams and remote resources across geographies.
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Familiarity with marketing automation, attribution, or audience targeting platforms.
Connect to your business - Enabling Functions
Collaboration is central to everything we do at Deloitte. From IT to HR, marketing and more, our teams help to support the wider business in everything they do. Bringing your individual skills and specialist knowledge, you can make a far-reaching impact. Come join us.
Personal independence
Regulation and controls are standard practice in our industry and Deloitte is no exception. These controls provide important legal protection for both you and the firm. We are subject to a number of audit regulations, one of which requires that certain colleagues abide by specific personal independence constraints (e.g., in relation to any financial interests and employment relationships). This can mean that you and your "Immediate Family Members" are not permitted to hold certain financial interests (shares, funds, bonds etc.) with audit clients of the firm, and also prohibitions on certain employment relationships (e.g., you are not permitted to hold a secondary employment role with SEC audit clients of the firm whilst being employed by the firm). The recruitment team will provide further detail as you progress through the recruitment process or you can contact the Independence team upon request.
Connect with your colleagues
"Everyone at Deloitte builds relationships with their peers and puts in effort to get to know one another, making the work more enjoyable." – Deloitte Employee
Our hybrid working policy
You’ll be based in one of our UK offices with hybrid working.
At Deloitte we understand the importance of balancing your career alongside your home life. That’s why we’ll support you to work flexibly through our hybrid working policy. Depending on the requirements of your role, you’ll have the opportunity to work in your local office, virtual collaboration spaces, client sites and remotely. You’ll get the chance to meet face to face when needed, while you collaborate and learn from colleagues, share your experiences, and build the relationships that will fuel your career and prioritise your wellbeing. Please check with your recruiter for the specific working requirements that may apply for your role.
Our commitment to you
Making an impact is more than just what we do: it’s why we’re here. So we work hard to create an environment where you can experience a purpose you believe in, the freedom to be you, and the capacity to go further than ever before.
We want you. The true you. Your own strengths, perspective and personality. So we’re nurturing a culture where everyone belongs, feels supported and heard, and is empowered to make a valuable, personal contribution. You can be sure we’ll take your wellbeing seriously, too. Because it’s only when you’re comfortable and at your best that you can make the kind of impact you, and we, live for.
Your expertise is our capability, so we’ll make sure it never stops growing. Whether it’s from the complex work you do, or the people you collaborate with, you’ll learn every day. Through world-class development, you’ll gain invaluable technical and personal skills. Whatever your level, you’ll learn how to lead.
Connect to your next step
A career at Deloitte is an opportunity to develop in any direction you choose. Join us and you’ll experience a purpose you can believe in and an impact you can see. You’ll be free to bring your true self to work every day. And you’ll never stop growing, whatever your level.
Discover more reasons to connect with us, our people and purpose-driven culture at deloitte.co.uk/careers
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