Position: Digital Optimisation Specialist
Location: Barcelona/Madrid/Lisboa/Porto
Reports to: Digital Platform Manager SE
Odeon Cinemas Group, together with UCI and Cinesa, is one of the largest cinema chains in Europe and is part of AMC Entertainment Holdings, which operates more than 11,000 screens worldwide. We put people at the center, connecting and fostering a wide range of talents. Our goal is to offer our guests an inspiring and unforgettable entertainment experience.
Purpose of the role:
You will be responsible for the configuration, validation, and daytoday operation of the CMS (Umbraco) and the Loyalty platform for the Portuguese market, working from user stories managed in Jira. You will also work across CRM and Loyalty initiatives, developing both local and grouplevel campaigns, as well as managing and enhancing the Loyalty scheme. Your work will have a direct impact on the user and guest experience.
What you will do
You will configure the CMS (Umbraco) and the Loyalty platform (Vista) for the Portuguese market, from the backlog in Jira, ensuring correct functional implementation, including content structures, URLs, and configurations aligned with SEO best practices.
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Technical configuration (no development)
You will configure the CMS (Umbraco) and the Loyalty platform (Vista) from the backlog in Jira, ensuring correct functional implementation, including content structures, URLs, and configurations aligned with SEO best practices. -
Content Management
You will create, edit, and publish content in the CMS as needed, ensuring consistency, quality, and alignment with business rules and user experience. -
Functional Validation and QA (CMS)
You will validate workflows, business rules, and user experience in testing and pre-production environments, focusing on the correct configuration and behavior of the CMS (Umbraco), identifying bugs or gaps, including SEO impact validations (indexability, metadata, and content structures). -
Environment Management and Coordination
You will work in different environments (lab, stage, pre-production, production), validating the correct configuration and behavior of the CMS in each one and ensuring consistency across environments.
Continuous Improvement -
You will document configurations and processes and propose improvements that optimize the efficiency, scalability, and quality of the platforms, without requiring development.
Job Experience
Hands-on experience working with Content Management Systems, enabling flexible content delivery across platforms
Strong knowledge of project management tools such as Jira and Trello to plan, track, and prioritize tasks
Proven experience in website development projects, collaborating with technical teams to define requirements and objectives.
Endtoend experience in content management, including creation, editing, scheduling, and publishing of digital content.
Responsible for tracking, analyzing, and reporting key Digital, CRM, and Loyalty KPIs, transforming data into actionable insights
Experience in the setup, configuration, and optimization of CRM and Loyalty platforms
Led agency ongoing coordination, acting as the main point of contact to align objectives, manage deliverables
Skills
Basic HTML & CSS,
Understanding of Google Analytics + Google TagManager and SEO
Detail oriented
Flexibility and adaptability to changing environments
Ability to manage multiple priorities and work under pressure
Languages
Spanish: Native or fluent
Portuguese: Native or fluent
English: Professional
Benefits
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Flexible working hours through a hybrid model (office and remote working)
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Flat hierarchies and a friendly, family-like environment with fast decision-making processes
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Exciting and diverse tasks
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Individual development opportunities (e.g., training)
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Monthly free cinema tickets invite your family and friends for a movie night
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Exclusive preview screenings
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Discounts on fresh popcorn and beverages at the cinema
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Fresh fruit, a wide selection of drinks, and meal vouchers
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And much more