About the Role:
We are seeking a passionate and experienced part-time (3-4 days) Digital Account Manager to join our growing team. In this role, you will be responsible for developing and executing a comprehensive SEO and content strategy to improve organic search visibility and improve lead generation. You will work closely with the client and the rest of the Digital team to ensure that all SEO best practices are implemented across all digital channels. Additionally, you need to be comfortable with client account management, as building and maintaining strong client relationships will be a key part of your responsibilities.
Key Responsibilities:
Build and maintain relationships with clients:
- Understand client needs and align strategies with their goals.
- Work with clients to identify opportunities and refine strategies for growth.
- Provide expert guidance, regular updates, and actionable insights.
Develop and execute a comprehensive SEO/AEO strategy:
- Conduct in-depth keyword research and competitor analysis.
- Identify and prioritise high-value keywords.
- Perform on-page and off-page SEO optimisations.
- Track, monitor, and analyse website traffic and keyword rankings.
- Generate regular reports on SEO/AEO performance and progress.
- Ensure website technical SEO best practices are implemented, including site speed, mobile-friendliness, and proper indexing.
- Work with the development team to implement technical SEO recommendations.
- Identify and resolve website technical issues that impact search engine rankings.
Content strategy:
- Collaborate with content creators to develop high-quality, SEO-optimised content.
- Optimise existing website content for search engines.
- Ensure all content aligns with the SEO strategy and target keywords.
Reporting:
- Develop and implement comprehensive SEO/AEO reporting.
- Analyse website traffic data, keyword rankings, and conversion rates to identify key performance indicators (KPIs).
- Prepare insightful and actionable reports on SEO performance for clients.
- Present data-driven findings and recommendations to clients and internal teams.
- Proactively identify areas for improvement in SEO performance and recommend strategic adjustments.
Stay up-to-date on the latest trends and best practices:
- Attend industry conferences and webinars.
- Conduct ongoing research and stay informed about algorithm updates and industry news.
Skills & Experience:
- Experience with managing client accounts.
- Proven experience with ideally minimum of 5 years of experience in a similar role.
- Strong understanding of search engine algorithms and best practices.
- Experience with SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, etc.
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication skills.
- Ability to work independently and as part of a team.
- Experience with website analytics and reporting.
- Experience with content marketing and strategy.
Benefits:
- Generous pension
- Holiday: 25 days + Bank Holidays (33 days in total) (pro rata)
- Rising to 30 days + Bank Holidays (38 in total) after 5 years of service
- Have your birthday off!
- Two days per year to take volunteering for a charity of your choice.
- Social: Regular paid for socials, monthly team lunches, charity events & other annual events
- Training & development: weekly 1:1 & feedback and annual appraisal,
- And more!
Job Types: Part-time, Permanent
Pay: £27,000.00-£35,000.00 per year
Benefits:
- Company events
- Company pension
- Work from home
Experience:
- Digital marketing: 3 years (preferred)
Location:
- Cheltenham GL50 3LH (preferred)
Work Location: Hybrid remote in Cheltenham GL50 3LH
