£45,000 – £60,000 base (DOE) plus performance bonus · London & Surrey offices
About Vendo Digital
Vendo Digital is a fast-paced, innovative, and rapidly growing Performance Marketing Agency with offices in London (Borough) and Sutton, Surrey. We partner with ambitious brands across multiple sectors to deliver performance-driven marketing through paid media, data, and creativity. As we continue to expand, we’re building a team of specialists who thrive in a collaborative, entrepreneurial environment where ideas scale quickly and careers grow even faster.
Personality Musts
Our perfect fit is a natural leader and problem solver who understands the difference between “yes, and…” and “yes, but…”. You should have a hungry, scrappy personality with a positive attitude and the ambition to help build and shape a growing team. Working in the client service industry can mean going the extra mile, and we need someone who is always willing to rise to the occasion for our clients and sets the standard for the work around them. Someone who is detailed and organised, driven and ready to play every day, with the confidence, self-discipline, and curious mind to eventually lead others.
Role Overview
Vendo Digital is looking for a data-driven Senior Paid Media Strategist to plan, build, and optimise high-performing paid campaigns across Google and Meta for our clients in dental, healthcare, and ecommerce. This is a senior, hands-on role with a clear path to becoming our Head of Paid Media, so alongside owning your own portfolio of accounts, you’ll help shape strategy, mentor junior strategists, and contribute to how the paid media team runs and grows.
Reporting to senior leadership, you’ll be both a strategic thinker and a hands-on operator: setting the plan, building the campaigns, and relentlessly optimising towards lead volume, CPA, and ROAS targets. You’ll live in the data, take genuine pride in driving performance for the brands you look after, and start taking ownership of wider team performance and process.
You’ll work closely with our creative, web, and account teams to make sure ads and landing pages convert, and you’ll be a confident, trusted voice for clients and colleagues alike when it comes to paid media strategy.
Key Responsibilities
- Plan, build, and manage paid search (Google Ads) and paid social (Meta and beyond) campaigns across a portfolio of clients.
- Own day-to-day optimisation across bids, budgets, targeting, and creative testing to hit CPA, ROAS, and lead targets.
- Develop paid media strategies aligned to each client’s goals and wider marketing mix, and help shape agency-wide best practice.
- Carry out keyword research, audience building, and competitor analysis to find and protect an edge.
- Manage budgets and pacing across 100+ Paid Search & Paid Social accounts, safeguarding spend efficiency and flagging risks early.
- Build and maintain clear reporting in VRM (Vendo's own custom reporting software), turning performance into insight and actionable recommendations. Communicating clear commercial outcomes to our clients.
- Run structured testing across creative, copy, audiences, and landing pages, and document learnings for the wider team.
- Collaborate with the creative and web teams to ensure ads and landing pages are aligned and conversion-focused.
- Present performance, strategy, and next steps to clients with clarity and confidence, acting as a senior point of contact.
- Support the mentoring and development of junior paid media strategists, sharing knowledge and reviewing their work.
- Stay current with platform changes, betas, and best practice across Google, Meta, and emerging channels, feeding insights back into the team.
- Take an active role in shaping paid media processes, tools, and ways of working as you progress towards a Head of Paid Media position. Managing a team of 5 - 7 Paid Media Strategists & Executives.
Skills & Experience
- 5+ Years, proven hands-on experience managing paid search and/or paid social campaigns, ideally within an agency, at a senior or team-lead level.
- Strong command of Google Ads and Meta Ads Manager; experience with TikTok, LinkedIn, or Microsoft Ads a plus.
- Data-driven and commercially aware, comfortable with CPA, ROAS, CAC, LTV, and conversion tracking.
- Solid grasp of GA4, conversion tracking, and reporting tools such as Looker Studio.
- Excellent analytical and problem-solving skills with sharp attention to detail.
- A genuine understanding of the link between spend, performance, and client outcomes, and the commercial impact of paid media decisions.
- Confident communicator able to present to and build trust with clients and senior stakeholders.
- Some experience mentoring, training, or informally leading junior team members, with the ambition to grow into a Head of Paid Media role.
- Google Ads and/or Meta Blueprint certifications desirable.
Vendo Employee Benefits
- Performance Bonus: A performance bonus linked to client results and account performance, so strong delivery is directly rewarded.
- Private Medical Insurance: Comprehensive coverage for your health and wellbeing.
- Company Pension: Workplace pension scheme with employer contributions.
- Holiday Allowance: 23 days’ annual leave plus bank holidays.
- Hybrid Working: A flexible blend of office and remote working across our London and Surrey offices. We do 3 days in the office and 2 days at home.
- Career Progression: A clear, supported route to Head of Paid Media, with ongoing training and investment as the agency scales.
- Team Socials: Regular team events, socials, and a collaborative, high-energy culture.
Next step: a five-minute video introduction
Before we book any calls, we ask every applicant to record a short video. It's the quickest way for us to get a sense of you beyond a CV - and the quickest way for you to make a case that a document can't.
This is a five-minute task. Please don't spend longer on it.
We mean that. No preparation, no slides, no research project. Five minutes of your time, start to finish - press record, talk, send us the link. If you find yourself on your third take, you've already done more than we asked for.
What to talk about
Just three things:
- Who you are - where you are now and what you actually do day to day.
- Why you applied - what attracted you to this role?
- Why you think you'd be great at it - in your own words. We're not after a case study.
That's it. We want a real sense of you, not a performance.
How to record it
- Use Loom - it's free and takes about a minute to set up.
- Camera on. Five minutes maximum - we won't watch past it.
- A phone or laptop camera is fine. No slides, no editing, no production values.
- Don't script it - we'd rather hear you think than hear you read.
- One take. We are not assessing polish, and re-recording won't score you higher.
Before you submit
- In Loom, set the video's sharing to "Anyone with the link can view".
- Open the link in a private/incognito window to check it plays.
Submit it here: https://form.asana.com/?k=-YVFDm2OvF28L3y8BFoW4A&d=1201865580889507
Deadline: 5 days after application
What happens next: we review every submission and come back to everyone either way within five working days. If it's a yes, the next step is an informal 30-minute call.
Any problems with Loom or the form, just let us know.
Pay: £45,000.00-£60,000.00 per year
Benefits:
- Company events
- Company pension
- Private medical insurance
Work Location: Hybrid remote in London SE1 4PG
