Job Title: Business Development Manager
Location: Bru Leicester – 20–22 Granby Street, Leicester
Reports to: Managing Director
Type: Full-Time
About Bru
At Bru, we’re all about bringing people together over great coffee, vibrant food, and memorable experiences. With an established presence in Leicester and a passion for quality and service, we’re looking for a Business Development Manager to help grow our Leicester store, develop new opportunities and strengthen our relationships with customers, businesses and the local community.
Role Overview
As Business Development Manager, you’ll be responsible for creating and implementing business development activities to increase store sales, attract new customers and grow our existing customer base.
The role combines external business development with regular store shifts, allowing you to understand the day-to-day operation, our customers and the team. You’ll use this knowledge to identify and implement improvements across internal processes, training, product development, production and customer service.
You’ll also build relationships with local businesses and organisations, develop partnerships, coordinate events and identify new opportunities to grow Bru’s presence within Leicester.
Key Responsibilities
- Develop and implement activities to increase store sales, footfall and customer retention
- Identify new business opportunities and ways to grow the existing customer base
- Build and maintain relationships with local businesses, organisations and community groups
- Develop partnerships, corporate offers, events and other opportunities to generate additional sales
- Plan and coordinate local events, promotions and community activities
- Undertake regular store shifts to understand operations, customer needs and areas for improvement
- Review and help develop internal processes to improve operational efficiency and consistency
- Identify staff training and development needs and support the implementation of training
- Monitor customer feedback and identify opportunities to improve customer service and experience
- Support the development and implementation of new products based on customer demand and business needs
- Review production and operational processes to improve quality, consistency and efficiency
- Monitor local market trends and competitor activity to identify new opportunities
- Ensure Bru’s brand, product quality, presentation and customer service standards are maintained
- Monitor the performance of business development activities and report results to senior management
What We’re Looking For
- Experience in business development, sales, hospitality, retail or a related commercial role
- Strong commercial awareness and ability to identify opportunities for growth
- Confident communication and relationship-building skills
- A proactive and hands-on approach
- Good understanding of customer service and operational standards
- Ability to develop and improve processes and ways of working
- Strong organisational and problem-solving skills
- Comfortable working both independently and alongside the store team
- Flexible and adaptable, including undertaking store shifts and attending events when required
- A genuine passion for hospitality, customer experience and business growth
Why Join Bru?
- Join an established and growing hospitality brand
- Take ownership of business development for our Leicester store
- Develop relationships with businesses and the wider Leicester community
- Work closely with senior management and the store team
- Make a direct impact on sales, customer experience and business growth
- Opportunities for personal and professional development
Job Type: Full-time
Pay: £37,000.00-£40,000.00 per year
Work Location: Hybrid remote in Leicester LE1 1DE
