We are seeking a multi-channel marketer apprentice for a highly successful independent luxury jeweller in West London. Join a dedicated team of gemologists, valuers, and diamond graders committed to providing a bespoke experience for customers. The marketing apprentice will be actively involved in delivering campaigns across multiple channels helping to elevate the client's marketing efforts for the coming year.
Responsibilities
As a Retail Marketing Apprentice, you will play a crucial role in our marketing calendar and client engagement campaigns. Your responsibilities will include:
- Owning the campaign calendar based on monthly client segmentation, ensuring targeted communication rather than generic outreach.
- Managing the Revaluation Programme by identifying clients whose insurance valuations are due for renewal and facilitating revaluation appointments.
- Executing upgrade campaigns to encourage clients to trade up their jewellery pieces at key moments.
- Implementing a weekly thank-you email programme to express gratitude to recent purchasers and share our story.
- Coordinating champion and lapsed-client campaigns to re-engage clients through events and seasonal promotions.
- Supporting the Bride Box and lifecycle campaigns to enhance the client journey from engagement to wedding bands.
Content and Brand
In addition to client campaigns, you will also contribute to our brand presence:
- Enhancing the quality of our product photography and building a consistent visual library.
- Maintaining an engaging presence on Instagram and other social media platforms, showcasing our jewellery and team.
- Updating website content to keep our new Shopify site fresh and relevant.
Requirements
The ideal candidate will possess the following qualifications:
- A passion for marketing and a keen interest in the jewellery industry.
- Strong communication skills, both written and verbal.
- Ability to work collaboratively in a small team environment.
- Familiarity with social media platforms and content creation.
- Experience with HubSpot or similar CRM systems is a plus.
Benefits
We offer a supportive and dynamic work environment with opportunities for professional growth. As part of our team, you will gain hands-on experience in marketing and client engagement within the luxury retail sector. You will receive structured training delivered via a leading training provider, funded by the government and employer, culminating in a Level 3 Multi-Channel Marketer accreditation at the end of 12 months.
Working Style
This role is based at our shop and it is essential to be present in-store to create authentic content and engage with our clients directly. Flexibility in hours may be available, but this is primarily a full-time position.
Pay: £15,000.00-£16,000.00 per year
Application question(s):
- Are you currently in full-time education? If so, you will NOT be eligible or this apprenticeship opportunity.
Work Location: In person
