Product Marketing Intern

Guerlain -
London

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Job details

Full-time | Internship
1 day ago

Qualifications

Microsoft Powerpoint
French
Report writing
Report generation
Category management
Marketing
Pivot table analysis
Internal department liaison
English
Microsoft Office Suite
Analysis skills
Project management
Forecasting
Providing product samples
Organisational skills
Pivot tables
Business
Marketing
Analytics

Full job description

Position

POSITION: PRODUCT MARKETING INTERN

DEPARTMENT: MARKETING

LOCATION: LONDON

DURATION: 12 MONTHS

START DATE: JANUARY 2027

PURPOSE OF THE ROLE

Assist in the day-to-day implementation of Guerlain Marketing plans across multiple trade environments and on monthly brand reporting.

Job responsibilities

MAIN RESPONSIBILITIES:

CATEGORY MANAGEMENT

Support the Product Marketing coordinator (skincare, fragrance & beauty) with category launch plans (full year and phased)
Work with the rest of the team using Circana, Power BI (sell-in & sell-out) to pull together analysis on a monthly basis for all categories as well as ad hoc analysis as required
Assist with implementation of best-in-class campaigns to launch innovation whilst maintaining growth on icons and pillars within the categories continuously
Assist the Product Marketing coordinator with the upcoming product launches creating PowerPoint presentations for internal and external meetings
Make sure the marketing tools (Launch Calendar, Aurora, NPR tracker) are always up-to-date for the categories as well as all the available supports provided by HQ (Launch platform, visual, guidelines, etc) for the upcoming launches
Assist with the creation of printed collateral for in-store activity and product launches
Assist with in-store GWP & sampling and work together with the retail team to support their needs
Assist the Product coordinator with the forecasting process for the category updating working documents and working on analysis (Sell in, Sell out, Sell through of defined benchmark).
Closely follow-up on preseries forecasting and dispatch to the different departments for your responsible category
Update the Preseries budget tracker on a monthly basis for the category
Support product coordinator on the monthly allocation to store
Responsible of all the POSM orders
Responsible of the POs process.
Contribute to the brainstorming of creative ideas.
Management of own projects – dependant on development within the role.
Understand cross-functional needs, supporting other departments on marketing requests
Have a strong understanding of the competitor landscape, making regular visits in store and reporting on new launches and competitor marketing activations

CATEGORY & BRAND REPORTING

Review and analyse Sell in and Sell out performances using Circana, Power BI and Orion.
Assist the Product coordinator in day-to-day analytical reports/performance deep-dive requested by top management.
Analysis of competitor launches (store visits) and activity on a monthly basis creating a report that can be circulated to the wider team in UK and Europe.

Profile

PERSON SPECIFICATION

Key Competencies:

Fluent in English

Strong Microsoft Office skills

Advanced analytical Excel skills (V lookup, pivot table, etc)

Teamwork abilities

Substantial organisational skills

Strong attention to detail

Creative flair

Project Management

Profile:

Degree in Marketing / Business Studies or similar

12 months experience in Marketing in Luxury and / or FMCG

Strong interest for the beauty & skincare industry

Passion for numbers/analysis

French language a plus

Additional information

REPORTS TO : MARKETING COORDINATOR

POSITION WITHIN THE ORGANISATION

Internal :

HQ
Sales
Retail
Training, E-retail, VM, Finance
Shared Service Centre
Business Unit Team Europe

Direct Reports : None

External : Retailers, Print/Production suppliers, direct marketing agencies.

GUERLAIN
MAISON

It all began with Pierre-François-Pascal Guerlain. A perfumer, chemist, inventor and researcher, the House’s founder settled up his first boutique in the heart of Paris, at 42, rue de Rivoli. The address quickly became an essential destination for dandies and elegant women. The House’s reputation at the courts of Europe peaked when in 1853, for the marriage of Napoleon III and Empress Eugénie, Pierre-François-Pascal created his Eau de Cologne Impériale, which he gave to the young bride as a wedding present.
Since then, five successive generations of Guerlain perfumers have held the House’s creative reins. Today, Thierry Wasser is the heir to an olfactory legacy of some 1100 fragrances and the intrepid leader of future projects, exploring the world in search of the most exclusive raw materials.

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