Marketing Campaign Manager
Cirencester, Gloucestershire | Full-time | Starting ASAP
With over 20 years of making the complex simple, Kubus enhances customers experiences by simplifying complex IT solutions, delivered through our managed expertise, leading vendor partnerships and global logistics capability.
Our people are at the centre of our community, building strong relationships and supporting one another, creating an environment where everyone can thrive. At Kubus, we recognise a collaborative working environment encourages greater outcomes and a positive experience for our customers, partners and wider community.
Our Values:
- Passion - putting customers, partners and vendors first, delivering solutions at pace, and being passionate about driving change.
- Agile - Embracing flexibility, remaining open to change, and adapting quickly to meet customer and market needs.
- Community - Building strong relationships, supporting one another, and creating an environment where everyone can thrive.
- Expert - Commitment to curiosity and excellence, constantly pushing boundaries, sharing knowledge and delivering value.
The Role:
The role is to plan, manage and deliver account based marketing and multi-channel marketing campaigns to drive net new marketing qualified leads and drive whitespace leads in existing accounts. This role will be collaborating within the marketing team and across the wider business to drive customer engagement, retention and lifetime value.
What You’ll Be Doing:
- Aligning to business goals, plan, manage and deliver targeted marketing campaigns through account-based marketing & multi-channel campaigns to drive net new MQLs and MQLs in existing accounts through whitespace analysis.
- Work closely with the Marketing Team to create compelling content that drives engagement.
- Manage customer data segmentation, lead scoring and pipeline visibility.
- Enhance campaign performance through A/B testing.
- Develop and own campaign plans including all aspects of the activity and responsibilities to ensure clear communication with deadlines for delivery.
- Provide clear briefs of campaign requirements to both internal and external stakeholders.
- Monitor and report on campaign KPIs, with the ability to pivot on activities if required.
What We’re Looking For:
Experience & Qualifications
- Proficiency in Microsoft Office suites (especially Excel).
- Experience of Salesforce Account Engagement including email automation and WordPress is essential (or similar CMS/CRM).
- Experience of running ABM and multi-channel marketing campaigns.
- Skilled in marketing automation and reporting.
- Proven project management skills across multiple campaigns.
- Strong understanding of campaign creation through to delivery and execution.
- Strong stakeholder management skills and experience collaborating with sales teams and external agencies.
- Data-driven thinking and creativity.
- Copywriting skills is essential to support the creation of various content pieces including blogs, email copy, social media copy, web pages and longer forms. with proven ability to align brand message and tone.
- Confident working in a team in a fast-paced environment.
- Experience of data management and segmentation.
- Experience in B2B marketing, in IT is a strong advantage.
What you’ll get:
- Competitive salary & bonus scheme
- Private healthcare & healthcare cash plan
- Pension contributions above minimum requirement (matched up to 7%)
- 25 days holiday + bank holidays upon starting, increasing by a day each year to a maximum of 30 days
- Salary sacrifice electric vehicle scheme
- Enhanced parental leave
- Technology scheme
- Cycle to work scheme
- Reward & recognition portal – including discounts/cashback at hundreds of retailers
This is an exciting opportunity to join our Marketing team during an exciting period of growth at Kubus!
Based at: Wellington House, Cotswold Business Park, Cirencester, GL7 6BQ
+44 (0) 1285 771 600 | kubus.com
Pay: Up to £45,000.00 per year
Work Location: In person
