Job Summary
InTouchNow AI is seeking a highly organised and proactive Marketing Coordinator to join our growing team at our Borehamwood office. This is a hands-on role supporting the day-to-day delivery of our marketing activity, with a particular focus on HubSpot, email campaigns, sales sequences, lead generation and campaign coordination.
Working closely with our Marketing Manager, you will help ensure campaigns and communications are delivered accurately and on time. You will also support the wider business, particularly the sales team, by helping to generate, organise and nurture leads and ensuring new enquiries are followed up effectively.
The ideal candidate will have practical experience using HubSpot and be comfortable building and managing email campaigns, contact lists, workflows and sequences. You will be organised, detail-focused and able to manage several marketing activities at the same time in a fast-paced, growing business.
Responsibilities
- Work closely with the Marketing Manager to coordinate and deliver day-to-day marketing activity.
- Build, schedule and manage email campaigns and sales sequences within HubSpot.
- Create and maintain contact lists, audience segments and campaign data.
- Support lead-generation campaigns targeting GP practices, PCNs and other primary care organisations.
- Assist with preparing and sending marketing communications and outbound campaigns.
- Monitor incoming enquiries and ensure leads are recorded, assigned and followed up promptly.
- Work closely with the sales team to support prospecting, lead nurturing and sales campaigns.
- Maintain accurate and up-to-date contact, company and campaign records within HubSpot.
- Support the creation and updating of landing pages, forms and automated workflows.
- Assist with producing marketing content for email, social media, the company website and other channels.
- Coordinate marketing materials for conferences, exhibitions and industry events.
- Track campaign performance and prepare regular reports on engagement, enquiries and lead generation.
- Help maintain the marketing calendar and ensure deadlines and campaign schedules are met.
- Carry out research into target audiences, prospective clients and developments across NHS primary care.
- Liaise with internal teams and external suppliers to coordinate marketing projects.
- Identify opportunities to improve marketing processes, data quality and campaign performance.
- Provide wider administrative and coordination support to the Marketing Manager as required.
Experience
- Practical experience using HubSpot in a marketing, sales or CRM environment.
- Experience building or managing email campaigns, contact lists, workflows or sales sequences.
- Previous experience in a marketing coordinator, marketing assistant or similar role.
- Strong organisational skills, with the ability to manage multiple campaigns and deadlines.
- Excellent written and verbal communication skills.
- Strong attention to detail, particularly when managing contact data and customer communications.
- Confidence working with marketing and sales data.
- Ability to work effectively with marketing, sales and other internal teams.
- A proactive approach and willingness to take ownership of tasks.
- Ability to work calmly and accurately in a fast-paced environment.
- Willingness and ability to commute to our Borehamwood office each working day.
Desirable
- Experience using HubSpot Marketing Hub and Sales Hub.
- Experience creating automated workflows, forms, landing pages and segmented contact lists.
- Experience supporting B2B lead-generation or sales campaigns.
- Experience working within healthcare, health technology, NHS primary care or another regulated sector.
- Knowledge of GP practices, PCNs and the wider primary care environment.
- Experience producing social media, website or email content.
- Experience monitoring campaign performance and preparing marketing reports.
- Experience supporting conferences, exhibitions or other business events.
- Basic knowledge of data protection requirements and responsible marketing communications.
Benefits
- Private health insurance.
- Free on-site office parking.
- 20 days’ annual leave plus bank holidays.
- Workplace pension scheme.
- Opportunities for professional development and progression as the company grows.
- The opportunity to develop practical experience across marketing, sales enablement and healthcare technology.
Details
- Location: Borehamwood, fully office-based.
- Salary: £30,000 per year.
- Hours: Full-time, Monday to Friday, 8:00 am to 4:30 pm.
This is an excellent opportunity for a motivated marketing professional who wants to develop their career in a growing healthcare technology company. The successful candidate will play an important role in supporting our Marketing Manager, improving the delivery of our campaigns and helping our sales team build new relationships with GP practices and primary care organisations.
Pay: £30,000.00 per year
Benefits:
Ability to commute/relocate:
- Borehamwood, Hertfordshire: reliably commute or plan to relocate before starting work (required)
Experience:
- HubSpot: 1 year (required)
Work Location: In person
