Job Summary
About the Role
T-Line Media Insights Ltd is a sample digital-media company producing news, consumer information, lifestyle features, and multimedia content.
We are seeking an Audience Development Manager to grow our digital readership, strengthen audience engagement, and improve content performance across web, email, search, and social channels.
Why Join Us?
- Growing digital-media environment
- Ownership of audience-development initiatives
- Collaborative editorial and marketing teams
- Professional development opportunities
- Competitive mid-level compensation
Key Responsibilities
- Develop strategies to increase digital reach and engagement
- Monitor website traffic and audience behaviour
- Support SEO, newsletter, and social-media growth
- Work with editorial teams to identify content opportunities
- Manage audience campaigns and publishing schedules
- Analyse performance and prepare clear reports
- Improve reader retention and channel performance
- Test new formats, platforms, and engagement initiatives
- Maintain consistent audience and brand standards
What We Are Looking For Experience
- 4+ years of experience in digital media, audience development, content marketing, publishing, or communications
- Experience using analytics to improve content or campaign performance
Skills
- Audience development
- Digital publishing
- SEO and content optimisation
- Email and newsletter marketing
- Social-media strategy
- Web analytics
- Campaign management
- Content planning
- Performance reporting
- Stakeholder communication
Education
- Degree in Marketing, Journalism, Communications, Digital Media, or a related discipline preferred
- Equivalent professional experience will also be considered
Pay: £43,000.00-£55,000.00 per year
Benefits:
- Company pension
- Health & wellbeing programme
- Private medical insurance
- Sick pay
Work Location: In person
