BA/B.Sc in Statistics, Mathematics, Psychology, Marketing, Data Analytics, or a related field
2+ years of experience in digital advertising measurement at either a brand direct, agency, or platform analytics level, or experience working with ad effectiveness vendors delivering reach and frequency, brand lift, or sales lift studies
Expertise in ad effectiveness research studies and a strong understanding of the digital marketing landscape in EMEA, including relationships between platforms, agencies, and brand teams
Comfortable managing large data sets using R, SQL, Python, or similar tools
Ability to work independently and take ambiguous inputs to develop repeatable, scalable processes
Strong understanding of statistical analyses and measurement study design using control/exposed methodologies
Expertise in project management, supporting multiple deliverables simultaneously at different stages of the process
Keen eye for detail in building and QAing reports while ensuring on-time delivery to clients
Experience with streaming and digital video measurement methodologies, with knowledge of the EMEA broadcast and streaming landscape (e.g. BVOD, SVOD, FTA) considered a strong advantage
Confident communicator with a track record of building and maintaining client relationships in the EMEA market
Familiarity with local EMEA data and measurement ecosystem (e.g. BARB, IAB standards) is a plus
Ability to work effectively across time zones as part of a global team spanning EMEA, APAC, and North America