Summary of the position:
As a SEO Specialist you’ll be responsible for supporting our clients with SEO work, working closely with other members of the marketing team to deliver a marketing strategy algned with our clients objectives.
You’ll be responsible for a variety of tasks that can include:
- Conducting scoping, milestone and ad hoc meetings with clients, developers, designers and senior management to develop and maintain SMART return on investment objectives and improve clients’ website profiles on search engines, with/for clients and company.
- Deliver and report KPI performance for clients as per agreed package schedule either face to face, email or telephone and proactively drive activity and team objectives, with a focus on client retention.
- Support our SEO strategy and campaign execution across all major search engines, primarily Google.
- Drive SEO research, planning and execution across the key areas of technical, content and potential linking/outreach.
- Maintain strong relations with our internal teams.
- Share responsibilities for promoting ongoing internal learning in the form of Digital Marketing training/peer-to-peer learning in areas that require improvement for oneself and others, in a positive way and provide guidance to and inspire the team through mentoring and coaching.
- Deliver industry leading insights, analysis & content strategies.
- Ensure that SEO best practices are implemented on current and new developments.
- Provide tracking, reporting and analysis of performance campaign data from SEO campaigns and strategies.
- On an ongoing basis provide comprehensive keyword analysis, research and monitoring using tools such as SEMRush, Google Analytics, Search Console, Google Tag Manager, Screaming Frog and more.
- Reviewing competitor technical SEO activity.
- Structure web content into scannable formats, semantic triples, and direct Q&A blocks to secure brand citations in generative AI search engines.
Technical Delivery
- Perform, mentor and advise on website launches, migrations, redirects and 3rd party applications (redirect strategies, content migration, crawl-budget optimisation) to support the digital marketing team and wider project(s) teams and clients.
- Carry out site audits for clients (content, technical, link profile) and make recommendations for optimising the site.
- Use a range of software and contribute to solving ways to automate processes, generate insight(s) and problem solve for the client.
- Pre and post live technical audits.
- Expanded keyword research & mapping along with content planning.
- Audits - UX/Backlink/Sitemap/URL Architecture.
- GA4 setup and configuration.
- On-page recommendations and implementation.
- Understanding of schema markup and how to implement this.
Knowledge
- Desire to learn and acquire new skills in a rapidly changing digital climate.
- Excellent spoken and written communication skills.
- Confidence, tact and a persuasive manner.
- Good people skills and evidence of working with a range of colleagues and clients.
- A team player with the ability to build and maintain good rapport and relationships.
- A professional manner with good interpersonal skills.
- Active listening skills.
- Good organisational and time management skills.
- A proactive, analytical problem solver with a knowledge-led approach.
- Ability to work well under pressure, work independently and as part of a team.
- Ability to prioritise changing workload(s) and handle multiple tasks / multiple projects.
- Understanding of HTML, CSS, PHP and CMS (desirable).
- Experience of working in a Digital Agency in a B2B capacity (minimum 2 years experience).
- Experience and knowledge of multilingual SEO (desirable).
- Familiarity with WordPress, SEMRush, ScreamingFrog.
We actively seek to recruit a diverse workforce and encourage applications from all qualified candidates. If you require any reasonable adjustments during the recruitment process, please let us know.
Job Types: Full-time, Permanent
Pay: £30,000.00-£36,000.00 per year
Benefits:
- Additional leave
- Casual dress
- Company events
- Company pension
- Cycle to work scheme
- Flexitime
- Free flu jabs
- Free parking
- Health & wellbeing programme
- On-site parking
- Sick pay
- Work from home
Ability to commute/relocate:
- Stone ST15 0TL: reliably commute or plan to relocate before starting work (required)
Experience:
- agency: 2 years (required)
- SEO: 2 years (required)
Work Location: Hybrid remote in Stone ST15 0TL