Search Executive (SEO, PPC & AEO)
Contract type: Permanent
Location: Hatfield (Hybrid working - 3 days in the office)
Working hours per week: 40 hours
Reporting to: SEO Manager
Level: Executive
Application Closing Date: Wednesday 5th August 2026
About us
Our mission is to deliver joy in every shop, through unbeatable choice, unrivalled service, and reassuringly good value. We’re also on a mission to empower our business with smart technology; we've recently launched our AI Academy, providing a tailored AI learning journey for every colleague.
We’re Ocado Retail, a market-leading joint venture between Ocado Group and M&S, and the world’s largest dedicated online supermarket, ocado.com. Not only is Ocado the only place to shop a full range of M&S food online, it’s also the home to the widest online supermarket range in the UK and champion of small, independent brands. We’re also the brains behind Zoom by Ocado, our same-day grocery delivery service.
About the team and the role
This hands-on, forward-thinking role is perfect for an ambitious digital marketer with a foundational background in search marketing who is looking to pioneer the future of customer acquisition, reporting to our SEO Manager in the Digital Marketing and Acquisition team.
A key aspect of the role is helping grow Ocado’s visibility across both traditional search engines and emerging AI search experiences. Working closely with teams across Marketing, Product and Commerce, you’ll help ensure Ocado's brand, products and value propositions are easy to discover, trusted, and visible wherever customers search.
What you’ll do
Performance Monitoring & Integrated Search Reporting: Track and analyse organic visibility, keyword performance, AI search presence (AEO) and paid search trends. Produce weekly and monthly integrated search reports identifying key insights, opportunities and actions across total search performance.
Search Engine Optimisation (SEO): Support the implementation of SEO best practices across priority site areas, including categories, recipes, editorial content and seasonal campaigns. Conduct keyword research, identify optimisation opportunities, prepare SEO briefs, optimise on-page elements, and work with Merchandising, Product and Content teams to improve organic performance.
Answer Engine Optimisation (AEO) & AI Search: Support the delivery of AI Search Initiatives by monitoring AI visibility, analysing responses, implementing optimisation recommendations, and contributing to experiments that improve Ocado’s representation across AI search platforms.
PPC & Search Integration: Collaborate closely with our Paid Search team to align organic, AI, and paid search tactics. Share keyword insights, support testing, and monitor total search engine share-of-voice to identify efficiency wins where paid, organic, and AI search can support one another.
Content: Partner with in-house Creative teams and external suppliers to identify optimisation opportunities, prepare SEO briefs, review copy, and support the implementation of content improvements across commercial and editorial pages.
Search Trends & Insights: Monitor search engine algorithm updates, AI platform developments, and emerging search trends. Share actionable insights and recommendations with SEO, PPC, and wider Digital Marketing team.
Billing & Admin: Support the team with supplier administration, including raising purchase orders and processing invoices.
Who you are
Commercially Minded: You understand the key commercial metrics that drive digital performance (CPA, ROAS, CPC, CTR, Conversion rate) and how Search can influence them.
SEO: You have a good understanding of SEO fundamentals, including keyword research, search intent, on-page optimisation and basic technical SEO principles.
Tools: Experience using one or more SEO platforms (e.g. SEMrush, Ahrefs, Screaming Frog, Google Search Console, Keyword Planner) is desirable.
Analytical: You’re analytical, curious and comfortable using data to identify trends, uncover opportunities and make practical recommendations.
Technical: Proficient in Excel / Google Sheets for reporting and data analysis.
Collaborative: You possess excellent communication skills and enjoy building productive relationships across different teams.
Curious & Eager to Learn: While you bring great foundational experience to the table, you are naturally curious, and are keen to deepen your expertise across SEO, AI Search and the evolving search landscape.
What’s in it for you
By joining Ocado Retail, you’ll have the chance to experience life at the world’s largest online retailer, work with an amazing bunch of people who challenge what’s possible each day, and grow your skills and career in online retail. You'll also be part of our AI Academy, a dedicated learning journey designed to empower every colleague with the smart technology skills of the future.
If that’s not enough to tempt you, you’ll also get access to loads of great benefits to sweeten the deal. Here’s a taste of what we offer:
Health & Wellbeing: Private medical insurance with option to add your family, Digital GP appointments, market-leading family policies, mental health support, discounted gym memberships, dental insurance, and more.
Spend & Save: Annual bonus scheme split between personal and business objectives, recognition with reward platform, up to 7% matched pension contributions, 15% Ocado discount, 20% M&S discount, free breakfast every day in the office, electric vehicle leasing scheme, and free shuttle bus from Hatfield station to the office.
Never miss the moments that matter: Hybrid working, 26 days holiday plus 8 flexible bank holidays, options to buy extra holiday, 2 weeks work from anywhere, and lifestyle break opportunities.
Our Hiring Process
Lucky for us, we receive a high volume of applications and genuinely appreciate the time and effort invested by every candidate. To ensure a fair and thorough process, every application is reviewed by a member of our team. If your skills and experience are a strong match, a Talent Partner will contact you to discuss the role and guide you through the next steps of our hiring process.
Your Application and AI
In the spirit of innovation, we welcome you to use AI tools in your application, just as we use them in our own business at Ocado Retail. However, as you leverage this technology, please don't lose sight of the most important element: your unique self. Your experiences, passions, and personality are what truly set you apart. Ensure that your application still authentically conveys who you are and why you're a great fit for us.
Everyone’s welcome
We’re an equal opportunities employer, which means that we make sure all potential colleagues are treated fairly and equally. We want to ensure everyone has a fair chance to apply; if you need this job description in an alternative format (e.g., larger print, different document type, etc.), please reach out to us at [email protected] and we'll be happy to assist you, and if you require reasonable adjustments during the recruitment process, please let us know on the application form.
