Job Summary
We are seeking an energetic and strategic Advertising Manager to lead our digital advertising initiatives and elevate our brand presence across multiple platforms. In this role, you will develop, execute, and optimize advertising campaigns that drive engagement, increase conversions, and maximize return on investment. Your expertise in media buying, PPC (pay-per-click) campaign management, and data analysis will be crucial in shaping our marketing success. Join us to craft innovative advertising strategies that captivate audiences and propel our brand forward with enthusiasm and precision.
Duties
- Design and implement comprehensive advertising campaigns across platforms such as Google Ads, Facebook Advertising, and other social media channels to reach targeted audiences effectively.
- Manage media buying activities, ensuring optimal placement and budget allocation for maximum impact.
- Oversee PPC campaign management to generate high-quality traffic and conversions while continuously monitoring performance metrics.
- Utilize tools like Google Analytics, Google Tag Manager, and DoubleClick to analyze campaign data, track user behavior, and refine strategies for improved results.
- Collaborate with creative teams to develop compelling ad content tailored for various digital channels.
- Conduct keyword research and SEO optimization to enhance organic visibility alongside paid efforts.
- Monitor industry trends and platform updates to stay ahead of emerging advertising opportunities and best practices.
Skills
- Proven experience with Google Ads (formerly AdWords) and Facebook Advertising platforms.
- Strong knowledge of social media management tools and strategies for engaging diverse audiences.
- Expertise in media buying techniques, including audience targeting and bid management.
- Skilled in PPC campaign management with a focus on performance metrics analysis.
- Familiarity with Google Analytics, Google Tag Manager, and DoubleClick for data tracking and reporting.
- Solid understanding of SEO principles to complement paid advertising efforts.
- Ability to develop innovative marketing strategies that align with brand goals.
- Excellent communication skills to coordinate with creative teams, vendors, and stakeholders effectively.
Join us as an Advertising Manager to lead dynamic campaigns that make a real impact! Bring your passion for digital marketing, your analytical mindset, and your drive for success to a vibrant team dedicated to pushing boundaries and achieving excellence in advertising.
Pay: £25,420.00-£51,786.32 per year
Work Location: In person
