At Host, we don’t just provide student accommodation – we create thriving communities where students can feel happy, safe and supported throughout their university journey. Our mission? To be the best - and that starts with hiring brilliant people like you!
We are on the lookout for a brand new Digital Marketing Manager to join our Central Marketing Team. This is a hybrid role with 2 days a week in our London office, with flexibility for home working and regular travel as required.
This is a full time position of 40 hours per week, Monday to Friday between the hours of 09:00am and 17:30pm. The role offers a salary of £55,000-£60,000, reflective of experience and responsibilities.
Why Join Us?
We’re growing fast, but we’re not just about filling rooms and buildings – we’re about people. Our team is passionate, open, and driven by our values: Happy, Open, Secure and Trusted. We believe in creating exceptional communities where students and residents can thrive – and digital marketing plays a key role in helping us connect with them.
As Digital Marketing Manager, you’ll lead the delivery, optimisation and reporting of our digital performance activity across Host Students and Habito Co-Living. You’ll sit at the heart of the marketing function, owning our digital channels end-to-end and helping us drive occupancy, revenue and brand growth across the UK.
What You’ll Be Doing
As our Digital Marketing Manager, you’ll be responsible for digital strategy, paid media, SEO/GEO, CRM, website optimisation and reporting. You’ll balance strategic planning with hands-on delivery, using data, testing and insight to improve performance across the full customer journey. Your role will include:
- Developing and executing digital marketing strategies across PBSA and co-living portfolios to support occupancy, revenue and brand objectives.
- Owning digital performance across the full funnel, from demand generation through to conversion.
- Managing in-house paid media activity across Google Ads, Meta and TikTok, including campaign strategy, targets and optimisation.
- Working closely with the Marketing Director and Marketing Manager on paid media budgets, monitoring spend, performance and ROI.
- Leading SEO/GEO strategy and website optimisation across WordPress, ensuring content, UX and landing pages support conversion goals.
- Using GA4, Microsoft Clarity and platform-specific tools to report on performance and identify opportunities for improvement.
- Owning CRM management, campaign delivery, nurture journeys, segmentation, automation and reporting.
- Leading on AI integration into marketing and customer journey workflows to improve efficiency and service delivery.
- Line-managing and developing the Google PPC Executive and Social Media & Events Executive.
- Working closely with Marketing, Commercial and Onsite teams to ensure digital activity supports local and national objectives.
Who We’re Looking For
We need someone who’s commercially minded, analytical and confident leading digital performance from strategy through to delivery. Ideally, you’ll bring:
- 4+ years’ experience in a digital or performance marketing role, ideally in-house.
- Strong hands-on experience across paid media including Google Ads, Meta and TikTok.
- A solid understanding of SEO, GEO, website optimisation and CRO best practice.
- Experience managing CRM activity, customer journeys and marketing automation.
- Strong analytical skills with the ability to interpret data and turn insight into action.
- Experience managing budgets and optimising spend for performance.
- Line management experience or strong mentoring capability.
- A highly organised, commercially focused approach and confidence working at pace.
- Experience in PBSA, co-living, property, hospitality or similarly fast-moving sectors would be advantageous.
What’s in It for You?
At Host, we know that happy teams create the best student experiences. Here’s what you’ll get in return:
- Career growth – we invest in training and development to help you reach your potential.
- A great work culture – friendly, supportive and built on trust.
- A role with purpose – making a real difference in students’ lives.
- Competitive salary & benefits – because great work deserves great rewards.
Benefits include:
- 25 days holiday plus bank holidays (pro-rata for part time staff)
- Extra day off on your Birthday
- Extra day off annually for volunteering
- Access to our Employee Assistance Programme
- Plus, all the standard stuff like a pension & cycle to work scheme
Ready to Make an Impact?
If you’re passionate about performance marketing, love using data to improve results and want to play a leading role in shaping our digital growth, we’d love to hear from you.
At Host, we celebrate diversity and are committed to creating an inclusive environment where everyone can thrive. We welcome applications from all backgrounds and communities and are happy to discuss any reasonable adjustments to support you.
If you're ready to be part of a team that puts students first and creates places they can call home, we’d love to hear from you!
Apply today and be part of something special at Host.
