We are looking for a dynamic and commercially driven Sales Leader UK & Ireland to accelerate the growth of our HVAC & Controls and Plumbing business across the United Kingdom and Ireland, with a strong focus on the WHO segment. The successful candidate will play a key role in developing strategic customer relationships, driving specification and pull-through activities, and leading commercial initiatives across the UK& Ireland market.
This role requires a strong combination of leadership, market understanding, strategic thinking, and hands-on commercial execution.
Responsibilities and Duties
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Develop and execute the UK sales strategy for HVAC & Controls and Plumbing
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Drive sustainable sales growth and market share expansion
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Build strong relationships with key customers, consultants, installers, contractors, wholesalers, and specification partners
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Identify and develop new business opportunities and vertical market approaches
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Lead and support specification-driven sales and pull strategies
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Work closely with marketing, product management, customer service, and operations to ensure alignment and execution
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Analyse market trends, competitor activities, and customer needs to identify growth opportunities
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Deliver accurate sales forecasting, pipeline management, and business reporting
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Support pricing strategies and commercial negotiations
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Coach, motivate, and develop the UK commercial organization where applicable
Education
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Bachelor’s degree in Business, Engineering, HVAC, Mechanical Engineering, or related field preferred
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Minimum 7–10 years of commercial experience within HVAC, plumbing, Controls, water technologies, or building services
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Proven leadership experience managing sales teams and driving commercial performance
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Strong understanding of the UK& Ireland HVAC and plumbing distribution landscape
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Experience working with specification sales, consultants, contractors, and wholesale channels
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Demonstrated success in delivering growth strategies and business development initiatives
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Strong negotiation, communication, and presentation skills
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Financial and commercial acumen with experience managing budgets and sales forecasts
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Proficiency in CRM systems, Microsoft Office, and sales analytics tools
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Ability to work in a fast-paced international matrix organization
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Willingness to travel regularly within the UK
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Full UK driving license required
Management
The internal sales manager & the team of regional sales managers will be direct reports of this role.
Experience, skills and qualities
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Proven commercial leadership experience within HVAC & Plumbing
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Strong knowledge of the UK market and WHO channel landscape
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Experience with specification sales and project-driven business
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Strategic mindset combined with hands-on execution capabilities
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Strong communication and stakeholder management skills
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Ability to build long-term customer partnerships
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Results-oriented with strong analytical and negotiation skills
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Experience working in an international matrix organization is an advantage
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Familiarity with CRM systems and data-driven sales management
