The Role
Seed is looking for its first dedicated Brand & Content Manager to bring our marketing fully in-house and shape the next chapter of the brand.
This is not a traditional marketing role. You’ll step into a high-energy environment where personality matters as much as skills.
You won’t be sitting on the sidelines planning content for other people to execute. You’ll be in it - filming, creating, testing, posting, learning and helping define how Seed shows up in the world.
You’ll own our social presence, create the majority of our content, and work directly with the founders to build a brand that feels alive, fast-moving, and deeply connected to our community.
You’ll be stepping into a fast-moving environment where no two days feel the same, whether that’s launching seasonal menus, running activations, or working with the rest of our team.
This is a new role within the company. An opportunity to shape how Seed looks, feels, and moves. If you think you’re the right fit, we’d love to hear from you.
Working Location
- Dungannon & Belfast
- Travel required as part of the role.
Key responsibilities include:
Content & Social
- Own Seed’s Instagram, TikTok and LinkedIn presence
- Create the majority of content in-house and engage with creative third parties
- Capture real-time content during service, launches and events
- Plan and manage content calendars while staying flexible in a fast-moving environment
- Shoot, edit and publish content across platforms
- Stay ahead of trends, formats and platform shifts
- Manage community engagement across comments and DMs
- Shape the tone, personality and energy of the brand online
Campaigns & Activations
Bring ideas from concept to execution.
- Lead seasonal menu launches and campaign moments
- Develop creative ideas, collaborations and partnerships
- Run in-store events, sampling and community activations
- Work closely with founders to turn ideas into real-world experiences
- Maintain consistency across all brand touchpoints
- Help evolve how Seed shows up on social media and in real life
Digital & Website
- Keep Seed looking sharp across all digital touchpoints.
- Update and maintain the Seed website
- Work with designers on menus, screens and digital assets
- Support email marketing and customer communications
Growth & Insights
- Understand what’s working and what’s next.
- Gather audience feedback and insights
- Track content performance across platforms
- Use learnings to improve future content and campaigns
Creative Ownership
This is a hands-on build role
- Develop ideas with the founders
- Turn concepts into real content and campaigns
- Own content creation day to day
- Help shape how Seed shows up as a brand
Who You Are
We care far less about job titles than mindset.
You might be a graduate, a creator, or someone already working in marketing but what matters is how you think and what you want to build.
You’re likely someone who:
- Moves fast, takes initiative and doesn’t wait for permission
- Is obsessed with food, hospitality, and culture
- Sees content everywhere. Not just on a brief
- Loves building things from scratch
- Thrives in fast-paced, high-energy environments
- Brings ideas, not just responses
- Naturally connects with people and builds energy around them
Job Type: Full-time
Benefits:
- Company pension
- Discounted or free food
- Employee discount
- Flexitime
- On-site parking
Application question(s):
- Please include links to your socials, canva links or portfolio. Applications that do not include links for review may not be considered.
Work Location: In person
