About Snack Bar
Snack Bar is a growing London-based food and beverage business focused on fresh products, friendly service, and strong community engagement. We are committed to building a recognisable and professional brand presence both in-store and online. To support our marketing strategy, we are seeking a creative and organised Social Media Manager to lead our digital communication efforts.
Job Summary
The Social Media Manager will be responsible for planning, implementing, and managing Snack Bar’s social media strategy to increase brand awareness, improve marketing efforts, and support business growth. This role requires creativity, attention to detail, and the ability to analyse performance data to optimise campaigns.
Key Responsibilities
Strategy & Planning
- Develop and implement a clear social media strategy aligned with business objectives.
- Plan monthly content calendars and campaign schedules.
- Ensure brand consistency across all social media platforms.
Content Creation
- Create and publish engaging content including images, short videos, captions, and promotional materials.
- Coordinate photography and video content within the café environment.
- Adapt content for different platforms such as Instagram, Facebook, TikTok, and other relevant channels.
Community Management
- Monitor, respond to, and engage with customer comments and messages in a timely and professional manner.
- Manage online reviews and maintain a positive brand image.
- Build relationships with local influencers and community partners where appropriate.
Campaign Management & Advertising
- Support the planning and execution of promotional campaigns and seasonal marketing initiatives.
- Assist in managing paid social advertising campaigns when required.
- Collaborate with management to align digital promotions with in-store activities.
Analytics & Reporting
- Track performance metrics including reach, engagement, and follower growth.
- Provide regular reports with insights and recommendations for improvement.
- Monitor competitor activity and relevant industry trends.
Requirements
- Proven experience in a Social Media Manager or similar marketing role.
- Experience within hospitality, retail, or consumer brands preferred.
- Strong written and verbal communication skills in English.
- Ability to create engaging visual and written content.
- Familiarity with social media management and analytics tools.
- Organised, proactive, and able to meet deadlines.
- Understanding of brand positioning and audience engagement.
- Legal right to work in the United Kingdom.
Preferred Qualifications
- Experience managing paid social campaigns (e.g., Meta Ads).
- Basic photography and video editing skills.
- Knowledge of local London market trends.
What We Offer
- Opportunity to contribute to the growth of a London-based hospitality brand.
- Supportive and collaborative working environment.
- Structured onboarding and clear performance expectations.
- Professional development opportunities.
Pay: £36,000.00-£49,000.00 per year
Work Location: In person
