An exciting role within the Tiffany E-commerce Team, the E-commerce Intern holds a pivotal role in enhancing conversion and retention rates across the European websites. The E-commerce Intern will support our E-commerce Content Manager and E-commerce Content Specialist in managing and executing digital content, including online merchandising, for campaigns and day-to-day activities across our nine websites, which operate on two different platforms. The ideal candidate will be creative, detail-oriented, and possess a strong passion for digital marketing and e-commerce.
The E-commerce Intern is a dynamic and attentive individual who is adept at relationship building with internal and external clients, and a strong, decisive team player that locally builds a climate of service excellence by maximizing the performance of their area.
Key Accountabilities
Content:
- Collaborate closely with the E-commerce Content Manager and E-commerce Content Specialist to provide support for content strategy and execution.
- Develop strong proficiency in the Content Management System to manage content effectively and maintain brand standards across all European websites.
- Coordinate with the E-commerce Content Specialist to construct and schedule campaigns, ensuring alignment with the Global Marketing Calendar across all websites.
- Uphold content standards by ensuring high quality, adherence to brand guidelines, and alignment with target audience preferences.
- Assist the E-commerce Content Specialist in optimising website content to improve sales and conversion rate.
- Conduct routine audits of website content to rectify errors, inconsistencies, and outdated information.
- Assist with Digital Marketing translations coordination.
- Collaborate closely with E-commerce Specialists to provide strategic insights on website content, jointly overseeing all aspects of content operations.
Merchandising
- Ensure proper categorisation and merchandising of product categories across all 9 websites.
- Drive sales through effective management of key SKUs and collections on the e-commerce platform.
- Ensure all products featured in web/digital marketing campaigns and emails are available and in stock, promptly flagging any issues to the relevant team.
- Monitor new product launches across nine websites and report any issues to the relevant team.
- Support the E-commerce Specialists with weekly and monthly reports and any ad hoc requests.
- Work closely with E-Commerce Specialists to provide strategic insights on visual merchandising, jointly overseeing all aspects of merchandising operations.
Site Functionality
- Monitor functionality of European sites daily, promptly reporting any issues to the E-commerce Director.
- Ensure continuous optimization of the website across all customer touchpoints.
- Assist E-Commerce Specialist with implementation of product recommendations.
Contacts
- Collaborate closely with various Tiffany & Co. departments, particularly the Marketing and E-Commerce teams in NY, Regional Merchandising teams, and the Distribution Centre. Ensure alignment of E-Commerce activities with established processes, procedures, and regional strategies, goals, and objectives.
- Demonstrate the ability to work independently while also being a dedicated team player. Foster mutual respect and support from colleagues across the global business.
- Contribute actively to the overarching mission of the department, striving to enhance its effectiveness and success.
Expertise
- Monitor competitor activity closely, remaining vigilant to identify opportunities for growth to maintain Tiffany & Co.'s competitive edge.
Maintain a high level of knowledge of E-Commerce, digital, and analytics related activity and stay informed about industry developments and innovations.
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Required Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Strong interest in digital and e-commerce trends and best practices.
- Understanding of the retail market and familiarity with luxury.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
- Understanding of e-commerce KPIs and how they relate to sales performance.
- Ability to multitask and manage time effectively in a fast-paced environment.
- Self-motivated with a proactive attitude and the ability to work independently and as part of a team.
- Commercially minded and extremely driven.
Preferred Qualification
- Knowledge of German, Italian, Spanish or French language is a plus.
- Basic knowledge of HTML/CSS.
- Experience of using Content Management Systems (Adobe Experience Manager and/or Salesforce).
- Experience of using Product Management Systems (Salesforce, Algolia, Akeneo).
Experience of using analytical tools e.g. (Google Analytics, Content Square).
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Tiffany & Co. is formed from many facets - talented people who make our community stronger with their creativity, perspective, and lived experience. This is why diversity, equity, inclusion, and belonging (DEIB) are at the core of our business and our culture. We’re committed to creating a more inclusive jewelry industry that empowers people of all backgrounds to shine and evolve to new heights.
We believe reaching your full potential requires a solid foundation, and your well-being is a central pillar. Tiffany employees are eligible for comprehensive benefits, including global benefits like adoption and surrogacy assistance, and parental leave, as well as programs that support mental, emotional, physical, and financial well-being. We also offer competitive pay, medical, dental, and eyecare, pension plans, paid time off, alongside other meaningful employee offerings.
