We are seeking a commercially driven, relationship-focused Regional Sales Manager to lead our Northern territory.
Representing DPA Microphones and Austrian Audio, you will take ownership of a well-established customer base, driving growth through strong relationships while actively identifying and converting new opportunities.
This is a highly field-focused position where visibility, consistency, and trust are key. You will work closely with dealers, end users, and key venues, contributing to a strong, coordinated presence in the market aligned with wider sales and marketing activity.
The role is primarily focused on Live, Studio, and Corporate markets, while also engaging across Film & Broadcast, Theatre, and Installation—offering a varied and dynamic commercial environment.
Who You Are
- Credible, approachable, and professional
- Naturally collaborative and team-oriented
- Curious and engaged with the industry landscape
- Consistent, reliable, and thoughtful in how you build relationships
- Proud to represent premium brands and committed to doing it well
What You’ll Be Doing
Owning and Growing Your Territory
- Own and deliver against regional sales targets
- Manage and grow key dealer and account relationships
- Maintain a consistent schedule of customer visits across the region
- Identify and develop new business opportunities through proactive outreach
- Generate, manage, and close quotes, tenders, and project opportunities
- Deliver engaging product demonstrations and presentations
- Plan and execute dealer activity, joint events, and open days
- Maintain accurate and structured CRM records across all activity
End-User & Market Engagement
- Build strong relationships with end users across all relevant sectors
- Support PR opportunities, case studies, and success stories in line with marketing initiatives
- Deliver demonstrations that clearly connect product performance to application
- Maintain visibility across Live, Studio, Corporate, Film & Broadcast, Theatre, and Installation sectors
- Ensure pipeline and engagement activity is consistently tracked in CRM
Venue & Institutional Engagement
- Develop relationships with key venues, theatres, broadcasters, institutions, and integrators
- Organise and support demonstrations, training days, and industry events
- Provide practical product support and guidance to customers and partners
- Contribute to wider brand presence and educational initiatives
What Success Looks Like
- Delivery against sales targets and regional objectives
- Growth within existing accounts alongside new business wins
- Strong, trusted relationships across customers and partners
- Clear and active pipeline with consistent progression
- High visibility of both brands across key sectors and venues
What You Bring
- Proven sales experience, ideally within professional audio or a related industry
- Strong commercial mindset with a proactive, opportunity-led approach
- Ability to build relationships and convert them into measurable business results
- Confident presenter, comfortable delivering product demonstrations
- Good technical understanding of audio (or ability to develop quickly)
- Organised and self-motivated, with strong CRM discipline
- Experience working with dealers, integrators, or channel partners
- Good working knowledge of Mac/Office tools
- Full UK driving licence
Training & Support
- Comprehensive product training across DPA Microphones and Austrian Audio
- Ongoing access to internal expertise, demo stock, and sales tools
- Opportunities to attend industry events and product launches
- Structured onboarding to ensure strong understanding of products and market
Package & Benefits
- Competitive salary with performance-related bonus
- Company car (post-probation) and laptop
- Private healthcare + workplace pension scheme
- 20 days holiday plus bank holidays (increasing with service)
- Monday–Friday role, with occasional evenings/weekends (time off in lieu)
Reporting to VP Sales and Marketing, UK and Ireland
Pay: £40,000.00-£55,000.00 per year
Benefits:
- Company car
- Company events
- Company pension
- Private medical insurance
- Work from home
Experience:
- Pro Audio sales: 2 years (preferred)
Work authorisation:
- United Kingdom (required)
Willingness to travel:
Work Location: Hybrid remote in London N1