ABOUT THE ROLE
We are seeking a creative and data-driven social media professional to support our Group Communications team in delivering impactful, audience-focused communications across OUP. With a strong emphasis on social media marketing, this role will play a central part in planning, creating, and managing engaging content across multiple platforms; using insights, trends, and performance data to continuously refine and improve output. You will help bring our brand to life by telling compelling stories, maintaining a consistent voice and visual identity, and driving engagement and traffic through strategic social activity. Working closely with internal teams and external partners, you will also contribute to broader communications initiatives, gaining exposure to PR, Brand, and Internal Communications while playing a key role in strengthening our reputation both internally and externally.
Duties will include:
- Track performance and use data to refine content ideas and formats.
- Stay up to date with platform trends, features, and industry and competitor news to produce timely, relevant content.
- Plan, manage, and execute long-term social media content calendar in a variety of formats including short- and long-form video and LinkedIn newsletter.
- Coordinate with internal and external teams, suppliers, and stakeholders including Marketing, Design, PR, and video agencies.
- Manage timelines to deliver work accurately and on schedule.
- Responsible for maintaining the brand message and look across all channels.
- Daily management for all social channels: respond to messages and brand mentions; engage with brand advocates and customers.
- Devise strategies to drive traffic from social sites to the company website.
- Help with the coverage of key industry events.
We operate a hybrid working policy that requires a minimum of 2 days per week in the Oxford office.