At Starbucks, our mission is to be the premier purveyor of the finest coffee in the world, inspiring and nurturing the human spirit - one person, one cup and one neighborhood at a time. Our role In Channel Development is to deliver on that mission and to amplify the power and reach of the brand outside of our coffeehouses.
Through The Global Coffee Alliance (GCA), formed between Starbucks and Nestlé in 2018, our companies have partnered together to successfully introduce Starbucks At-Home Coffee (AHC) products to consumers across a variety of platforms (such as Nespresso, NDG, Roast & Ground, Whole bean & Instant), globally.
This role contributes to Starbucks' success by supporting the GCA in growing and expanding the Starbucks brand with consumers around the world. The marketing manager leads the development and execution of key brand, communications and growth initiatives that support both brand equity and commercial performance. The role also drives strategic priorities, strengthens marketing capabilities, and establishes best-in-class processes to enable consistent, elevated execution across global markets
Given the partnership structure, this role involves extensive collaboration, influencing and building the relationship with Nestle, as well as synchronizing strategies and plans across the Starbucks enterprise, enabling globalization where relevant
Here, you'll contribute to our shared success by:
We'd love to hear from you if you have:
